approval-workflow
Route marketing assets through multi-stakeholder approval chains with status tracking and escalation
What this skill does
# approval-workflow
Multi-stakeholder approval routing with status tracking and escalation.
## Triggers
Alternate expressions and non-obvious activations (primary phrases are matched automatically from the skill description):
- "RACI for [X]" → responsibility assignment
- "sign-off matrix" → approval routing
- "who approves [X]" → approval workflow lookup
## Purpose
This skill manages the complete approval lifecycle for marketing assets by:
- Defining approval chains based on asset type and value
- Routing assets to appropriate approvers
- Tracking approval status in real-time
- Managing escalations and deadlines
- Recording approval history for audit
## Behavior
When triggered, this skill:
1. **Determines approval requirements**:
- Identify asset type and category
- Calculate approval tier (budget, risk, visibility)
- Load approval chain configuration
2. **Initializes approval request**:
- Create approval record
- Attach asset and supporting materials
- Set deadlines based on priority
3. **Routes to approvers**:
- Notify approvers in sequence or parallel
- Provide context and review materials
- Track response status
4. **Manages workflow**:
- Process approvals/rejections
- Handle revision requests
- Escalate overdue items
- Route to next approver
5. **Records decisions**:
- Document approval/rejection rationale
- Maintain audit trail
- Archive final approved version
## Approval Tiers
### Tier 1: Standard Content
```yaml
tier_1:
description: Routine content with low risk
criteria:
- budget: <$5,000
- audience_reach: <10,000
- brand_impact: low
- legal_risk: none
approvers:
- role: content-owner
required: true
timeout: 24h
- role: brand-guardian
required: true
timeout: 24h
routing: parallel
total_sla: 48h
```
### Tier 2: Campaign Content
```yaml
tier_2:
description: Campaign materials with moderate visibility
criteria:
- budget: $5,000-$50,000
- audience_reach: 10,000-100,000
- brand_impact: medium
- legal_risk: low
approvers:
- role: content-owner
required: true
timeout: 24h
- role: brand-guardian
required: true
timeout: 24h
- role: campaign-manager
required: true
timeout: 24h
- role: legal-reviewer
required: if_claims
timeout: 48h
routing: sequential_then_parallel
sequence:
- [content-owner]
- [brand-guardian, campaign-manager]
- [legal-reviewer]
total_sla: 72h
```
### Tier 3: High-Value/High-Risk
```yaml
tier_3:
description: Major campaigns, brand partnerships, sensitive content
criteria:
- budget: >$50,000
- audience_reach: >100,000
- brand_impact: high
- legal_risk: medium-high
approvers:
- role: content-owner
required: true
timeout: 24h
- role: brand-guardian
required: true
timeout: 24h
- role: creative-director
required: true
timeout: 48h
- role: legal-reviewer
required: true
timeout: 48h
- role: marketing-director
required: true
timeout: 48h
routing: staged
stages:
- name: content_review
approvers: [content-owner, brand-guardian]
routing: parallel
- name: creative_review
approvers: [creative-director]
routing: sequential
- name: compliance_review
approvers: [legal-reviewer]
routing: sequential
- name: executive_approval
approvers: [marketing-director]
routing: sequential
total_sla: 120h
```
### Tier 4: Executive/Crisis
```yaml
tier_4:
description: Brand-defining, crisis response, executive communications
criteria:
- brand_impact: critical
- legal_risk: high
- crisis_response: true
- executive_messaging: true
approvers:
- role: brand-guardian
required: true
timeout: 4h
- role: legal-reviewer
required: true
timeout: 4h
- role: creative-director
required: true
timeout: 4h
- role: marketing-director
required: true
timeout: 8h
- role: cmo
required: true
timeout: 8h
- role: legal-counsel
required: if_crisis
timeout: 4h
routing: expedited_parallel
escalation: immediate
total_sla: 24h
```
## Approval Statuses
```yaml
statuses:
draft:
description: Not yet submitted
actions: [edit, submit]
pending:
description: Awaiting review
actions: [view, remind, withdraw]
in_review:
description: Actively being reviewed
actions: [view]
revision_requested:
description: Changes needed
actions: [edit, resubmit]
approved:
description: Approved by current approver
actions: [view]
rejected:
description: Not approved
actions: [view, appeal]
escalated:
description: Overdue, escalated to manager
actions: [view, respond]
fully_approved:
description: All approvals complete
actions: [publish, archive]
expired:
description: Approval window closed
actions: [resubmit]
```
## Approval Request Format
```yaml
approval_request:
id: APR-2025-001234
asset:
name: Q1 Product Launch - Email Campaign
type: email_campaign
path: .aiwg/marketing/assets/q1-launch/email-hero.html
version: 2.1.0
submitter:
name: Jane Smith
role: marketing-manager
email: [email protected]
submitted_at: 2025-12-08T10:00:00Z
tier: 2
priority: high
deadline: 2025-12-11T10:00:00Z
context:
campaign: Q1 Product Launch
budget: $25,000
audience: 75,000 subscribers
launch_date: 2025-01-15
notes: "Launch email for new product line. Needs legal review for pricing claims."
attachments:
- email-hero.html
- email-preview.png
- brand-compliance-report.md
- qa-report.md
approval_chain:
- role: content-owner
assignee: Jane Smith
status: approved
approved_at: 2025-12-08T10:30:00Z
- role: brand-guardian
assignee: Sarah Chen
status: pending
due_at: 2025-12-09T10:00:00Z
- role: legal-reviewer
assignee: Elena Rodriguez
status: not_started
due_at: 2025-12-10T10:00:00Z
```
## Approval Record Format
```markdown
# Approval Record: APR-2025-001234
**Asset**: Q1 Product Launch - Email Campaign
**Version**: 2.1.0
**Submitted**: 2025-12-08 10:00 AM
**Final Status**: FULLY APPROVED
**Approved**: 2025-12-10 3:45 PM
## Summary
| Metric | Value |
|--------|-------|
| Tier | 2 (Campaign Content) |
| Total Approvers | 4 |
| Approvals | 4 |
| Rejections | 0 |
| Revisions | 1 |
| Elapsed Time | 53h 45m |
| SLA Target | 72h |
| SLA Status | Within SLA |
## Approval Chain
### Stage 1: Content Review
#### Content Owner - Jane Smith
- **Status**: APPROVED
- **Reviewed**: 2025-12-08 10:30 AM
- **Time to Review**: 30 minutes
- **Comments**: "Ready for brand review"
- **Conditions**: None
### Stage 2: Brand & Campaign Review
#### Brand Guardian - Sarah Chen
- **Status**: APPROVED with Conditions
- **Reviewed**: 2025-12-09 2:15 PM
- **Time to Review**: 28h 15m
- **Comments**: "Logo placement approved. Please update CTA button to brand green."
- **Conditions**:
- [ ] Update CTA color to #00AA55
- [x] Condition met in revision v2.1.0
#### Campaign Manager - David Kim
- **Status**: APPROVED
- **Reviewed**: 2025-12-09 11:00 AM
- **Time to Review**: 25h
- **Comments**: "Aligns with campaign strategy. Good to proceed."
- **Conditions**: None
### Stage 3: Compliance Review
#### Legal Reviewer - Elena Rodriguez
- **Status**: APPROVED
- **Reviewed**: 2025-12-10 3:45 PM
- **Time to Review**: 28h 30m
- **Comments**: "Pricing claims substantiated. Disclosure text approved."
- **Conditions**: None
## Revision History
### Revision 1 (v2.0.0 → v2.1.0)
- **Date**: 2025-12-09 4:00 PM
- **Requested By**: Sarah Chen (Brand Guardian)
- **Changes Made**:
- Updated CTA button color from #CCCCCC to #00AA55
- Adjusted button contrast ratio
- **Resubmitted**: 2025-12-09Related in Data & Analytics
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