co-branding
Use to enforce visual, messaging, and legal standards across partner campaigns.
What this skill does
# Co-branding Guidelines Skill ## When to Use - Designing shared assets, landing pages, and creative for partner initiatives. - Reviewing partner-submitted collateral before distribution. - Training agencies or external teams on brand usage. ## Framework 1. **Brand Hierarchy** – determine logo lockups, dominance rules, color usage, and typography. 2. **Messaging Alignment** – define shared narrative, value props, boilerplate, and CTA guidance. 3. **Legal/Compliance** – include disclaimers, TM/® usage, privacy statements, and required approvals. 4. **Localization** – document translation rules, regional references, and regulatory considerations. 5. **Version Control** – track asset versions, expiry dates, and update cadence. ## Templates - Co-branding checklist (logos, copy, disclaimers, accessibility, localization). - Messaging matrix (audience → key message → proof points → CTA). - Visual reference guide with approved mockups. ## Tips - Keep editable templates in shared workspaces to reduce iteration time. - Pair with `asset-approval` skill for evidence tracking. - Log exceptions with rationale and expiration date. ---
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