investment-proposal
Create professional investment proposals for prospective clients. Covers the firm's approach, proposed allocation, expected outcomes, and fee structure. Use when pitching new clients or presenting a new investment strategy. Triggers on "investment proposal", "prospect presentation", "pitch new client", "proposal for [client]", or "new client presentation".
What this skill does
# Investment Proposal ## Workflow ### Step 1: Prospect Context Gather: - **Prospect name** and household details - **Current situation**: Existing advisor? Self-directed? What prompted the meeting? - **Assets**: Estimated AUM, account types, current holdings (if shared) - **Goals**: Retirement, wealth preservation, growth, income, education, estate - **Risk tolerance**: Conservative, moderate, aggressive (or questionnaire score) - **Constraints**: ESG preferences, concentrated stock, illiquidity needs - **Fee sensitivity**: What are they paying now? - **Competition**: Who else are they considering? ### Step 2: Proposal Structure **I. About Our Firm** (1 page) - Firm overview, history, AUM - Investment philosophy (in plain English) - Team bios (relevant to this client) - Client service model (how often do we meet, who do they call) **II. Understanding Your Needs** (1 page) - Restate their goals and concerns — show you listened - Key planning considerations identified in discovery - What success looks like for them **III. Proposed Investment Strategy** (2-3 pages) - Recommended asset allocation with rationale - How allocation maps to their goals and risk tolerance - Investment vehicles (ETFs, mutual funds, individual securities, alternatives) - Tax-aware strategy (asset location, tax-loss harvesting) Proposed allocation: | Asset Class | Allocation | Vehicle | Rationale | |------------|-----------|---------|-----------| | | | | | **IV. Expected Outcomes** (1-2 pages) - Projected growth scenarios (conservative, moderate, optimistic) - Monte Carlo probability of meeting goals - Income projections (if retirement or income-focused) - Risk metrics (max drawdown, volatility) - Comparison to current portfolio (if known) **V. Fee Structure** (1 page) - Advisory fee schedule (tiered if applicable) - Underlying fund expenses - Total all-in cost estimate - How fees compare to industry averages - Value proposition — what they get for the fee **VI. Getting Started** (1 page) - Account opening process - Asset transfer timeline - Transition plan (if moving from another advisor) - First 90 days — what to expect - Required documents and next steps ### Step 3: Customization - Match the tone to the prospect (corporate executive vs. small business owner vs. retiree) - If they have a concentrated stock position, address it directly - If they're comparing you to robo-advisors, emphasize the planning and relationship value - If they're price-sensitive, lead with total value and outcomes, not just fees ### Step 4: Output - PowerPoint presentation (12-15 slides) with firm branding - PDF leave-behind version - One-page summary for follow-up email ## Important Notes - The proposal should feel personalized, not templated — reference their specific situation - Don't oversell performance — set realistic expectations and emphasize process - Always include disclaimers (projections are hypothetical, past performance, etc.) - The transition plan matters — clients fear the disruption of switching advisors - Follow up within 48 hours with the proposal and a clear next step - Compliance must review before presenting to prospects
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