master-data-management
Design Master Data Management. Identifies master entities, chooses MDM architecture, designs matching / merging / survivorship rules, defines stewardship + governance, integrates with source systems.
What this skill does
# Master Data Management You design MDM: a single source of truth for the most-critical reusable entities (customer, product, vendor, location, employee). ## Core rules - **Master entities are reused across systems** — not per-system snapshots - **Golden record per entity** — authoritative, reconciled from multiple sources - **Matching + merging rules** — deterministic where possible; probabilistic where not - **Survivorship** — which attribute from which source wins - **Stewardship** — someone owns resolution of conflicts ## Master entity candidates | Entity | Common masters | |---|---| | Customer | CRM, billing, support — consolidate | | Product | Catalog, ERP, procurement | | Location | Address book, ERP, field ops | | Employee | HRIS, identity, finance | | Vendor | Procurement, finance | | Account / Organization | CRM hierarchy | Not all entities need MDM — only those used across ≥3 systems with duplication / inconsistency. ## MDM architecture styles | Style | How it works | |---|---| | **Registry** | MDM stores only keys + source pointers; queries federate | | **Consolidation** | MDM aggregates data read-only from sources | | **Coexistence** | MDM + sources read-write; bi-directional sync | | **Centralized (transactional)** | MDM is the source of truth; other systems reference | Registry = lightest; centralized = strongest but biggest change. ## Matching rules Per master entity: - **Deterministic**: exact match on key (email, SSN, VAT number) - **Probabilistic**: fuzzy match on name + address + phone with confidence score - **Weighted attributes**: some attributes more indicative than others Threshold: auto-merge above X; suggest merge between Y–X; flag for steward below Y. ## Survivorship rules When attributes conflict across sources, which wins: - **Most recent** — timestamp-based - **Most trustworthy source** — per attribute (billing address from billing system) - **Most complete** — whoever has data when other is blank - **Steward decision** — manual resolution Document rules per attribute. ## Integration patterns - **Hub-and-spoke**: MDM is hub; spokes are source systems - **Federated**: no central store; virtual integration via queries - **Stream-based**: CDC (change data capture) from sources → MDM ## Stewardship - **Per-domain steward** — owns conflict resolution - **SLA on resolution** — high-priority within 24h - **Audit trail** — every merge / unmerge logged ## Ops concerns - **Data latency** — eventual consistency trade-off - **Identity stability** — master IDs should be stable; unmerge is painful - **Schema evolution** — as attributes added / changed - **Compliance** — GDPR right-to-delete propagates to masters ## Report ```markdown # Master Data Management: [Org] ## Scope [Master entities selected + sources] ## Architecture Style [Registry / consolidation / coexistence / centralized + rationale] ## Matching Rules [Per entity: deterministic + probabilistic + thresholds] ## Survivorship Rules [Per attribute] ## Integration [Hub-spoke / federated / stream + pattern per source] ## Stewardship [Per-domain owner + SLA] ## Implementation Plan [Phased + quick wins] ## Data-quality Monitoring [SLAs post-MDM] ## Diagram ``` ## Failure behavior - No domain owners → require before implementation - "MDM everything" overreach → flag; start with 1–2 entities - Custom matching algorithm proposed → recommend existing MDM product (Reltio / Informatica / SAP / Profisee) - mmdc failure → see mixin
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