migration-page-generator
When the user wants to create, optimize, or audit migration guides for users switching from competitors. Also use when the user mentions "migration guide," "migrate from X," "switch to [product]," "import from X," or "data migration." For rebrand and redirects, use rebranding-strategy.
What this skill does
# Pages: Migration Guides migration pages that help users switch from a competitor to your product. Reduces friction for switchers; often linked from alternatives pages. Common for SaaS, tools, and productivity apps. **When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Initial Assessment **Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for product, migration capabilities, and source platforms. Identify: 1. **Source**: Which competitor(s) to cover (Notion, Trello, etc.) 2. **Format**: Single hub vs. per-competitor pages (/migrate-from-notion) 3. **Migration type**: Manual import, automated tool, API 4. **Primary goal**: Sign up, start migration, reduce churn risk ## Page Structure | Section | Purpose | |---------|---------| | **Headline** | "Migrate from [Competitor] to [Product] in Minutes" | | **Why switch** | Brief; link to alternatives for full comparison | | **What transfers** | Data, structure, attachments; what's supported | | **Steps** | Numbered guide; screenshots or video | | **Troubleshooting** | Common issues, support link | | **CTA** | Start migration, try free, contact support | ## Best Practices ### Clarity - **Explicit steps**: "1. Export from X. 2. Upload to [Product]. 3. Map fields." - **Time estimate**: "Takes ~10 minutes for most workspaces" - **Data scope**: What transfers; any limitations ### Trust - **No competitor bashing**: Focus on your product's ease - **Support**: Offer help; link to docs, chat, email - **Success stories**: "10,000+ teams migrated from X" ### SEO - **Intent**: Transactional; "migrate from X to Y" - **Title**: "Migrate from [Competitor] to [Product] | Step-by-Step Guide" - **Internal links**: Alternatives, features, pricing, docs ## Output Format - **Headline** and intro - **Step-by-step** migration guide - **Data transfer** scope - **Troubleshooting** section - **Internal links** - **SEO** metadata ## Related Skills - **alternatives-page-generator**: Link to migration from alternatives - **docs-page-generator**: Detailed migration docs - **landing-page-generator**: Migration as conversion page - **faq-page-generator**: Migration FAQ section
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