testimonials-generator
When the user wants to add, optimize, or design customer testimonials, reviews, or case study sections. Also use when the user mentions "testimonials," "reviews," "customer quotes," "social proof," "case studies," "testimonial section," "customer reviews," "review schema," "testimonial design," or "social proof section." For case studies page, use customer-stories-page-generator.
What this skill does
# Components: Testimonials Guides testimonial design and placement for conversion. 92% of consumers read reviews before buying; testimonials can increase conversion by up to 67%. **When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Initial Assessment **Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for customer personas and industries. Identify: 1. **Content type**: Text quotes, video, case studies 2. **Placement**: Product pages, pricing, hero, dedicated page 3. **Audience**: B2B vs B2C; industry/role relevance ## Content Formats | Format | Effectiveness | Best For | |--------|---------------|----------| | **Video** | Highest; 77% say it influences buying | Key landing pages | | **Text + photo** | Versatile; easy to implement | Product, pricing | | **Case study** | Deep credibility; specific outcomes | B2B, high-value | | **Star ratings** | Quick trust signal | E-commerce | Video: 95% message retention vs 10% for text. ## Best Practices ### Content - **Specific results**: "Increased revenue by 40%" over generic praise - **Real photos and names**; avoid stock images - **Variety**: Different customer types, industries, use cases - **Current**: Update regularly; remove outdated testimonials ### Placement - Product pages, pricing sections, near CTAs - Filter by industry/role so prospects see relevant stories - Organize by integration or outcome for specificity ### Credibility Signals - Company logos, job titles - Verified reviews (badges, links) - Links to customer profiles or live stores when possible - Before/after narratives for emotional connection ## Design Guidelines - Clean layouts; readable typography - Engaging visuals; avoid clutter - Mobile-optimized; fast loading - Carousel for multiple testimonials; see **carousel** for design and accessibility ## SEO - Testimonial content can include keywords naturally - Structured data (Review, AggregateRating) for rich snippets ## Accessibility - Provide alt text for photos - For carousel design and accessibility (keyboard nav, user control), see **carousel** ## Output Format - **Format recommendations** (text, video, case study) - **Placement** suggestions - **Content** guidelines (specificity, credibility) - **Design** checklist ## Related Skills - **carousel**: Carousel layout for multiple testimonials; design and accessibility - **landing-page-generator**: Testimonials as step 2 (earn trust) in landing page flow - **trust-badges-generator**: Complementary trust signals; logos and badges - **hero-generator**: Testimonials in hero for social proof - **cta-generator**: Place testimonials near CTAs; boost conversion - **pricing-page-generator**: Testimonials on pricing pages
Related in Design
contribute
IncludedLocal-only OSS contribution command center. Auto-refreshes the user's in-flight PR and issue state on invoke so conversations start with full context — no need to brief Claude on what's in flight. Helps the user find issues to contribute to on GitHub, builds per-repo dossiers of what each upstream expects (CLA, DCO, branch convention, AI policy, draft-first, review bots, issue templates), runs deterministic gates before any external action so AI-assisted contributions don't reach maintainers as slop. State is markdown-only: candidate files at ~/.contribute-system/candidates/, repo dossiers at ~/.contribute-system/research/, append-only event log at ~/.contribute-system/log.jsonl. No database, no cloud calls. Use when the user asks about their PRs / issues / contributions, wants to find new work to take on, claim an issue, build/refresh a repo's dossier, or draft a Design Issue or PR. Trigger with "/contribute", "what's my PR status", "find a contribution", "claim issue X", "draft a Design Issue for Y", "refresh dossier for Z".
architectural-analysis
IncludedUser-triggered deep architectural analysis of a codebase or scoped subtree across eight modes — information architecture, data flow, integration points, UI surfaces, interaction patterns, data model, control flow, and failure modes. This skill should be used when the user asks to "diagram this codebase," "map the architecture," "show the data flow," "give me an ERD," "trace control flow," "find the integration points," "verify the layout pattern," "audit the UX architecture," or any similar request whose primary deliverable is mermaid diagrams plus cited reports under docs/architecture/. Dispatches haiku/sonnet sub-agents in parallel for per-mode exploration, then verifies every citation mechanically before any node lands in a diagram. Not for one-off prose explanations of code (use code-explanation) or for high-level system design from scratch (use system-design).
mcp
IncludedModel Context Protocol (MCP) server development and tool management. Languages: Python, TypeScript. Capabilities: build MCP servers, integrate external APIs, discover/execute MCP tools, manage multi-server configs, design agent-centric tools. Actions: create, build, integrate, discover, execute, configure MCP servers/tools. Keywords: MCP, Model Context Protocol, MCP server, MCP tool, stdio transport, SSE transport, tool discovery, resource provider, prompt template, external API integration, Gemini CLI MCP, Claude MCP, agent tools, tool execution, server config. Use when: building MCP servers, integrating external APIs as MCP tools, discovering available MCP tools, executing MCP capabilities, configuring multi-server setups, designing tools for AI agents.
react-native-skia
IncludedDesign, build, debug, and optimise high-polish animated graphics in React Native or Expo using @shopify/react-native-skia, Reanimated, and Gesture Handler. Use when the user wants canvas-driven UI, shaders, paths, rich text, image filters, sprite fields, Skottie, video frames, snapshots, web CanvasKit setup, or performance tuning for custom motion-heavy elements such as loaders, hero art, cards, charts, progress indicators, particle systems, or gesture-driven surfaces. Also use when the user asks for fluid, glow, glass, blob, parallax, 60fps/120fps, or GPU-friendly animated effects in React Native, even if they do not explicitly say "Skia". Do not use for ordinary form/layout work with standard views.
plaid
IncludedProduct Led AI Development — guides founders from idea to launched product. Six capabilities: Idea (discover a product idea), Validate (pressure-test the idea against fatal flaws, problem reality, competition, and 2-week MVP feasibility), Plan (vision intake + document generation), Design (translate image references into a design.md spec), Launch (go-to-market strategy), and Build (roadmap execution). Use when someone says "PLAID", "plaid idea", "help me find an idea", "product idea", "idea from my business", "idea from my expertise", "plaid validate", "validate my idea", "pressure-test", "is this idea good", "find fatal flaws", "validate the problem", "plan a product", "define my vision", "generate a PRD", "product strategy", "plaid design", "design from image", "translate image to design", "create design.md", "extract design tokens", "plaid launch", "go-to-market", "launch plan", "GTM strategy", "launch playbook", "plaid build", "build the app", "start building", or "execute the roadmap".
nextjs-framer-motion-animations
IncludedAdds production-safe Motion for React or Framer Motion animations to Next.js apps, including reveal, hover and tap micro-interactions, whileInView, stagger, AnimatePresence, layout and layoutId transitions, reorder, scroll-linked UI, and lightweight route-content transitions. Use when the user asks to add, refactor, or debug Motion or Framer Motion in App Router or Pages Router codebases, especially around server/client boundaries, reduced motion, LazyMotion, bundle size, hydration, or route transitions. Avoid for GSAP-style timelines, WebGL or 3D scenes, heavy scroll storytelling, or CSS-only effects unless Motion is explicitly requested.