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typography-system

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Master typography design with font selection, type scales, hierarchy, readability, and accessibility. Create consistent, beautiful typography that works across all devices and contexts. Includes modular scales, fluid typography, variable fonts, and accessibility best practices.

Design

What this skill does


# Typography System

## Overview

Typography is the voice of your interface. It communicates hierarchy, establishes tone, and guides users through your content. Great typography is invisible—users don't notice it because it works so well.

This skill teaches you to think about typography systematically: choosing fonts with intention, creating scales that feel natural, establishing clear hierarchy, and ensuring readability and accessibility across all contexts.

## Core Methodology: Type Scales and Hierarchy

Rather than choosing font sizes arbitrarily, use a **modular scale**—a mathematical progression of sizes that feels harmonious and intentional.

### Modular Scales

A modular scale is a sequence of sizes derived from a base size and a ratio. Common ratios:

| Ratio | Name | Use Case | Example (16px base) |
| :--- | :--- | :--- | :--- |
| 1.125 | Major Second | Subtle, minimal | 16, 18, 20, 23, 26, 29, 33, 37, 42, 47 |
| 1.25 | Major Third | Balanced, harmonious | 16, 20, 25, 31, 39, 49, 61, 76, 95 |
| 1.5 | Perfect Fifth | Bold, dramatic | 16, 24, 36, 54, 81, 122 |
| 1.618 | Golden Ratio | Natural, elegant | 16, 26, 42, 68, 110 |

**Choosing a Scale:**
- **1.125 (Major Second)** — For subtle, minimal designs
- **1.25 (Major Third)** — For balanced, harmonious designs (most common)
- **1.5 (Perfect Fifth)** — For bold, dramatic designs
- **1.618 (Golden Ratio)** — For natural, elegant designs

**Example: Major Third Scale (1.25 ratio)**
```
Base: 16px
Scale: 16, 20, 25, 31, 39, 49, 61, 76, 95

Practical sizes:
- Caption: 12px (smaller than base)
- Body: 16px (base)
- Body Large: 18px (between base and next)
- Heading 6: 20px
- Heading 5: 25px
- Heading 4: 31px
- Heading 3: 39px
- Heading 2: 49px
- Heading 1: 61px
- Display: 76px (for hero sections)
```

### Implementing Type Scales in Tailwind

```javascript
module.exports = {
  theme: {
    fontSize: {
      // Captions and small text
      'xs': ['12px', { lineHeight: '1.5' }],
      'sm': ['14px', { lineHeight: '1.5' }],
      
      // Body text
      'base': ['16px', { lineHeight: '1.6' }],
      'lg': ['18px', { lineHeight: '1.6' }],
      
      // Headings (modular scale 1.25)
      'h6': ['20px', { lineHeight: '1.3', fontWeight: '600' }],
      'h5': ['25px', { lineHeight: '1.3', fontWeight: '600' }],
      'h4': ['31px', { lineHeight: '1.2', fontWeight: '700' }],
      'h3': ['39px', { lineHeight: '1.2', fontWeight: '700' }],
      'h2': ['49px', { lineHeight: '1.1', fontWeight: '700' }],
      'h1': ['61px', { lineHeight: '1.1', fontWeight: '700' }],
      
      // Display (for hero sections)
      'display': ['76px', { lineHeight: '1', fontWeight: '800' }],
    },
  },
};
```

## Font Selection

### Choosing Fonts

**Font Pairing Principles:**
1. **Contrast** — Pair fonts with different characteristics (serif + sans-serif, or geometric + humanist)
2. **Personality Match** — Fonts should match your brand personality
3. **Readability** — Prioritize readability over style
4. **Versatility** — Fonts should work across sizes and weights

### Common Font Pairings

| Heading Font | Body Font | Personality | Use Case |
| :--- | :--- | :--- | :--- |
| Playfair Display | Inter | Elegant, sophisticated | Luxury, editorial |
| Montserrat | Open Sans | Modern, geometric | Tech, SaaS |
| Merriweather | Lato | Warm, friendly | Publishing, lifestyle |
| Space Mono | Space Grotesk | Futuristic, technical | Developer tools, tech |
| Poppins | Poppins | Contemporary, friendly | Startups, consumer apps |

### Font Loading Strategy

Use system fonts first, then web fonts as fallback:

```css
/* System fonts (fast, no network request) */
font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;

/* Or use web fonts (Google Fonts, Typekit, etc.) */
@import url('https://fonts.googleapis.com/css2?family=Inter:wght@400;500;600;700&display=swap');

body {
  font-family: 'Inter', system-ui, sans-serif;
}
```

**Font Loading Best Practices:**
- Use `font-display: swap` to avoid invisible text while fonts load
- Preload critical fonts: `<link rel="preload" as="font" href="font.woff2" crossorigin>`
- Limit to 2-3 font families and 3-4 weights
- Use variable fonts to reduce file size

## Hierarchy and Emphasis

### Creating Visual Hierarchy

Use these properties to create hierarchy:

1. **Size** — Larger text is more prominent
2. **Weight** — Bolder text is more prominent
3. **Color** — Brighter or more saturated colors are more prominent
4. **Spacing** — More space around text makes it more prominent
5. **Position** — Top-left is more prominent than bottom-right

**Example: Hierarchy in a Card**
```html
<div class="card">
  <h2 class="card-title">Card Title</h2>
  <p class="card-description">This is a description of the card content.</p>
  <p class="card-meta">Published on January 16, 2026</p>
</div>
```

```css
.card-title {
  font-size: 20px;
  font-weight: 600;
  color: var(--text-primary);
  margin-bottom: 0.5rem;
}

.card-description {
  font-size: 16px;
  font-weight: 400;
  color: var(--text-primary);
  line-height: 1.6;
  margin-bottom: 1rem;
}

.card-meta {
  font-size: 14px;
  font-weight: 400;
  color: var(--text-secondary);
  line-height: 1.5;
}
```

### Emphasis Techniques

- **Bold** — Use for emphasis, not entire paragraphs
- **Italic** — Use for citations, asides, or emphasis
- **Color** — Use to highlight important information
- **ALL CAPS** — Use sparingly for labels or buttons
- **Underline** — Use only for links (to avoid confusion)

## Readability and Accessibility

### Line Height

Line height affects readability. Tighter line heights for headings, looser for body text:

```css
h1, h2, h3 {
  line-height: 1.2; /* Tight for headings */
}

p, li {
  line-height: 1.6; /* Loose for body text */
}

.caption {
  line-height: 1.4; /* Medium for captions */
}
```

### Line Length

Optimal line length is 50-75 characters. Too long and reading becomes difficult:

```css
main {
  max-width: 65ch; /* ~65 characters */
}
```

### Letter Spacing

Adjust letter spacing for different contexts:

```css
h1 {
  letter-spacing: -0.02em; /* Tighter for large headings */
}

.label {
  letter-spacing: 0.05em; /* Looser for labels */
}

.caption {
  letter-spacing: 0; /* Normal for body text */
}
```

### Text Contrast

Ensure sufficient contrast for readability (WCAG AA: 4.5:1 for normal text, 3:1 for large text):

```css
/* Good contrast */
color: #030712; /* dark text */
background-color: #F9FAFB; /* light background */
/* Contrast ratio: 19:1 ✓ */

/* Poor contrast */
color: #9CA3AF; /* medium gray text */
background-color: #F9FAFB; /* light background */
/* Contrast ratio: 2.5:1 ✗ */
```

### Responsive Typography

Use fluid typography to scale smoothly across devices:

```css
/* Fixed sizes (old approach) */
h1 {
  font-size: 24px; /* mobile */
}

@media (min-width: 768px) {
  h1 {
    font-size: 32px; /* tablet */
  }
}

@media (min-width: 1024px) {
  h1 {
    font-size: 40px; /* desktop */
  }
}

/* Fluid typography (modern approach) */
h1 {
  font-size: clamp(24px, 5vw, 40px);
  /* min: 24px, preferred: 5% of viewport width, max: 40px */
}
```

## Advanced Typography Techniques

### Variable Fonts

Variable fonts allow multiple weights and styles in a single file:

```css
@import url('https://fonts.googleapis.com/css2?family=Inter:[email protected]&display=swap');

body {
  font-family: 'Inter', sans-serif;
  font-weight: 400;
}

strong {
  font-weight: 600;
}

.light {
  font-weight: 300;
}
```

### Font Features

Use OpenType features for advanced typography:

```css
/* Ligatures (fi, fl, etc.) */
body {
  font-feature-settings: 'liga' 1;
}

/* Tabular numbers (for tables) */
.table {
  font-feature-settings: 'tnum' 1;
}

/* Small caps */
.label {
  font-feature-settings: 'smcp' 1;
}
```

## Common Typography Patterns

### Pattern 1: Article Typography
```css
article {
  font-size: 18px;
  line-height: 1.7;
  max-width: 65ch;
  margin: 0 auto;
  padding: 2rem 1

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