no-bluff-seo-skill
Enforce the No-Bluff SEO/GEO protocol using DataForSEO and SEMRush. Use when generating or modifying any SEO-related copy, claims, or structured data for Synthex or client sites.
What this skill does
# No-Bluff SEO Skill ## Purpose Ensure every SEO/GEO claim Synthex makes is: - Verifiable via search/SEO APIs - Tagged with a confidence score - Clearly separated between fact, forecast, and opinion ## Data Sources - DataForSEO API - SEMRush API - Internal `seo_providers` and related tables ## Actions 1. Fetch and cross-check keyword metrics. 2. Validate positioning statements against real data. 3. Attach `source`, `metric_type`, and `confidence_score` to generated SEO insights. 4. Update or generate structured data (JSON-LD) where needed. ## When to Use - Creating landing page copy - Building comparison pages - Generating audit reports - Enriching client reports in the managed services engine ## No-Bluff Protocol Rules ### Rule 1: Source Everything Every claim must have a source: - SEMRush data - DataForSEO data - Google Search Console - Ahrefs data - Direct citation ### Rule 2: Confidence Scoring All metrics must have confidence: - `high` (90%+): Direct measurement - `medium` (70-89%): Derived/calculated - `low` (50-69%): Estimated/projected - `uncertain` (<50%): Flagged for review ### Rule 3: No Vanity Metrics Reject: - "We're #1 in the industry" - "Top-rated by customers" - "Best-in-class solution" Accept only: - Specific, measurable claims - Dated statistics - Verifiable rankings ### Rule 4: Audit Trail Every SEO action must be logged: - What was checked - What data was found - What changes were made - When and by whom ## Structured Data Requirements - JSON-LD for all product pages - LocalBusiness schema for service businesses - Article schema for blog posts - FAQ schema for common questions - Review schema (only with real reviews)
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