Ads & Marketing

Produce a world-class single-page editorial landing site in the Atelier Zero visual language (Monocle / Apartamento / Études editorial collage) — the same aesthetic Open Design uses for its own marketing surface. The agent fills a typed `inputs.json` from a brand brief, optionally generates 16 collage assets via gpt-image-2, then runs a pure-function composer that emits a self-contained HTML file; a separate path can mirror the Astro marketing site in `apps/landing-page/`. Drop-in scroll-reveal motion and a Headroom-style sticky nav are wired automatically.

Cost-safety discipline for paid AI / inference APIs: treat $-cost as a third complexity dimension alongside time and space. Forces a written per-run $-cap, per-day $-cap, max-iterations bound, concurrency limit, and a matching provider-dashboard hard cap BEFORE any call site is written.

Technical SEO auditor and fixer. Runs Lighthouse/PageSpeed audits on websites or local dev servers, analyzes SEO/performance/accessibility scores, and automatically implements fixes for meta tags, structured data, Core Web Vitals, and accessibility issues.

Use when doing upstream market-research methodology — sizing a market as TAM/SAM/SOM computed BOTH top-down and bottoms-up (never a single unsourced number), planning a survey sample size with finite-population correction and per-segment minimums, or scoring candidate market segments against Kotler's measurable/substantial/accessible/differentiable/actionable criteria. Outputs always show the method and the assumptions. For market-research analysts and product-marketing at the sizing/survey/segmentation moment. Distinct from marketing-skill (campaign analytics, attribution, demand-gen) — this is the evidence-building methodology, not live-campaign optimization.

Converts long-form markdown (specs, RFCs, reports, plans, explainers) into a single-file, lightly-interactive HTML document with sticky TOC, scrollspy, search filter, code-copy buttons, and design-system-driven brand tokens. Triggers when the markdown-html-orchestrator classifies an input as DOCUMENT, or when invoked directly via /cs:md-document. Reads the design-system config via config_loader.py and inlines the user's 12 derived CSS custom properties; refuses to render if onboarding hasn't run. Single-file output — Google Fonts + Prism.js CDN are the only externals; no framework runtime, no build step. Use after orchestrator routing or after design-system onboarding is confirmed.

Execute z.AI CLI providing vision, search, reader, and GitHub exploration via CLI and MCP. Use when user needs image/video analysis, OCR, UI-to-code conversion, error diagnosis, real-time web search, web page to markdown extraction, or GitHub code exploration. Trigger with phrases like "analyze this image", "search the web for", "read this page", "explore this repo", or "use zai". Requires Z_AI_API_KEY.

A 7-part brand strategy framework for building comprehensive brand foundations. Trigger with phrases like "create brand strategy", "build brand brief", "define brand positioning", "brand messaging", "audience architecture", "brand truth", or "go-to-market brand plan". Use when working with brand strategy.

Use when the user asks to create a website, build a site, generate a landing page, or mentions B12. Trigger phrases: "create a website", "build me a site", "website for my business", "generate a landing page", "B12 website". Trigger with 'website', 'generator'.

Expert guidance on AI Visibility and Local SEO from Local Falcon, the pioneer of geo-grid rank tracking. Provides deep knowledge on optimizing for AI search platforms (ChatGPT, Gemini, AI Mode, AI Overviews, Grok), local pack rankings, Google Business Profile optimization, and actionable strategies for agencies, enterprises, and SMBs. Includes guidance on using Local Falcon's MCP server for data-driven analysis.

Autonomous content creation engine for agents. Writes platform-native posts, threads, newsletters, and long-form articles that meet the highest standards of authentic human writing. Masters hooks, storytelling, and brand voice across Twitter/X, LinkedIn, Reddit, Substack, and short-form video. Applies professional editorial craft to ensure every piece reads with genuine voice and natural rhythm. Tracks performance, learns what works, and improves every week. Triggered by agent-shark-mindset signals. Feeds acquisition-master with ready-to-publish content. Use whenever the agent needs to write or queue content for any channel.

From topic to published blog post in one conversation — generate SEO- and GEO-optimized articles with AI illustrations and voice-over in 55 languages, create social media adaptations for 9 platforms, set up automated content sessions, and manage product knowledge base. End-to-end blog autopilot. Powered by Citedy.

Transforms every result [PRINCIPAL_NAME] achieves into deployable proof across all business domains. Captures P&L, agent performance, funnel revenue, testimonials, milestones, and media mentions. Converts raw data into compelling stories via the Storytelling Engine. Generates proof-based content ready for all platforms. Tracks a multi-channel financial dashboard. Scans high-potential business opportunities for 2026. Deploys proof automatically into funnels, brand, outreach, and VSL scripts. The credibility engine that makes everything else convert.

Generate branded AI avatar lip-sync video shorts for TikTok, Reels, and YouTube Shorts. Create 15-second talking-head videos with custom avatars, auto-generated scripts, and burned-in subtitles for $1.85.

Every Scrape Creators endpoint, plus offline search, cross-platform compounding, and a local store no other Scrape Creators tool ships with. Trigger phrases: `scrape creators`, `tiktok profile`, `instagram profile`, `youtube channel`, `facebook ad library`, `creator on every platform`, `social media transcript search`, `use scrape-creators`, `run scrape-creators`.

Run your Substack growth and authoring loop from the command line — publish rich drafts, manage a multi-publication portfolio, and measure what drives growth. Trigger phrases: `post a substack note`, `schedule a week of substack notes`, `find substack swap partners`, `which of my notes drove subs`, `what's my engagement reciprocity`, `voice-match a substack note`, `best time to post on substack`, `create a substack draft`, `sync my substack portfolio`, `top posts across my publications`, `search my substack posts`, `use substack`, `run substack`.

Every Mailchimp endpoint plus the workflow commands the API forces you to compose yourself. Trigger phrases: `subscribe to mailchimp`, `add a contact to mailchimp`, `send a mailchimp campaign`, `mailchimp campaign performance`, `import contacts to mailchimp`, `audit mailchimp segments`, `mailchimp deliverability`, `use mailchimp`, `run mailchimp`.

Google Ads API for account discovery, GAQL reporting, campaigns, budgets, assets, conversions, audiences, planning, and billing operations. Trigger phrases: `pull a Google Ads report`, `GAQL query`, `check campaign performance`, `use google-ads`.

Klaviyo from the shell, with local customer-behavior analytics layered on top. Trigger phrases: `inspect a Klaviyo profile`, `deploy a Klaviyo campaign`, `check Klaviyo flow decay`, `reconcile Klaviyo campaign revenue`.

Every Lemon Squeezy resource, plus a local SQLite mirror that surfaces MRR, churn, license seats, and discount-campaign pace. Trigger phrases: `check Lemon Squeezy revenue`, `show MRR trend`, `what subscriptions churned this week`, `find failed renewals`, `audit Lemon Squeezy webhooks`, `track Founding-Member sale capacity`, `disable license keys for refunded order`, `use lemonsqueezy`, `run lemonsqueezy-pp-cli`.

Have your agents measure and improve your brand's AI Visibility with botsee.io. API-first, agent-native. Trigger phrases: `check my AI visibility`, `audit my AI visibility`, `audit example.com`, `what AI is saying about my brand`, `show competitor mentions in ChatGPT`, `run botsee`, `use botsee`, `botsee audit`.

Identify domains worth buying — across RDAP, WHOIS, and Porkbun pricing — without ever leaving the terminal. Trigger phrases: `find me a domain name`, `check if this domain is available`, `is example.io available`, `generate brand name candidates`, `compare these domain options`, `what domains are dropping soon`, `score this domain name`, `5 year cost of this domain`, `use domain-goat`, `run domain-goat`.

Every Admin By Request portal action, plus a local SQLite mirror of audit, events, inventory and requests for ad-hoc... Trigger phrases: `list pending admin by request elevations`, `approve adminbyrequest request`, `deny adminbyrequest request`, `generate offline elevation PIN`, `check who keeps requesting admin elevation`, `sync admin by request audit log`, `use adminbyrequest`, `run adminbyrequest`.

The first agent-native Meta Ads CLI with local SQLite history and compound queries the live API cannot answer. Trigger phrases: `find creative fatigue on Meta`, `check Facebook ad performance`, `which Meta ads should I retire`, `Meta audience overlap`, `stuck in learning`, `use meta-ads`, `run meta-ads`.

Every SmartLead API feature, plus a local mirror that answers campaign-health, silent-lead, and cross-campaign... Trigger phrases: `check my smartlead campaigns`, `which leads went silent`, `is this domain already pitched`, `rank my sender accounts`, `use smartlead`, `run smartlead`.

Search 51M+ podcast episodes and 4.4M+ podcasts via Podscan — full transcripts, AI-extracted entities, mentions, and brand-safety analysis. Trigger phrases: `search podcast transcripts`, `find podcasts mentioning`, `who's talked about <topic> on podcasts`, `use podscan`.

Complete X (Twitter) algorithm mastery - engagement weights, viral formulas, shadow ban avoidance, thread optimization, and growth strategies. Based on X's open-source code analysis and real creator data.

The science of learning through controlled experimentation. A/B testing isn't about picking winners—it's about building a culture of validated learning and reducing the cost of being wrong. This skill covers experiment design, statistical rigor, feature flagging, analysis, and building experimentation into product development. The best experimenters know that every test, positive or negative, teaches something valuable. Use when "a/b test, experiment, hypothesis, statistical significance, sample size, feature flag, variant, control, treatment, p-value, conversion rate, test winner, split test, experimentation, testing, statistics, feature-flags, hypothesis, growth, optimization, learning, validation" mentioned.

TikTok content strategy and video script generator for any niche. Hook formulas, viral script structures, trend-riding tactics, and a systematic approach to growing from 0 to a monetizable TikTok audience.

Routes any sales, marketing, ad, or GTM objective to the right specialized skill and outputs the install command for that skill plus a ready-to-paste prompt packed with the user's context. Asks clarifying questions when the objective is ambiguous, then hands back a copy-paste-runnable next step. Covers prospecting, outbound cadences, deals, proposals, forecasting, deliverability, enrichment, intent, content, coaching, CRO, SEO, launch directories, newsletters, email/SMS/push marketing, chatbots, influencer marketing, social media, employee advocacy, media relations, reviews, data hygiene, B2B advertising, retargeting, affiliate, loyalty, digital products, memberships, webinars, checkout, and platform-specific help. Use when the user has a sales or marketing question and isn't sure which skill to use, or wants a multi-skill sequence with a batch install command. Do NOT use to solve problems directly — this skill only routes.

Build a complete brand library for a product — visual asset render pipeline, brand documentation set (BRAND, COPY, MANIFESTO, BIOS, FAQ, GLOSSARY, TONE, PRICING), open-source convention files (README, CONTRIBUTING, SECURITY, CODE_OF_CONDUCT), and a self-contained press kit. This skill should be used when the user asks to "build a brand library / brand kit / press kit / brand assets" for a product, "set up a brand library workflow," "create a positioning manifesto plus visual identity," or any combination of brand documentation + visual asset pipeline. Apply phase-by-phase or run end-to-end. Templates are product-agnostic and use {{TOKEN}} placeholders the skill prompts the user to fill.

Analyzes legacy RPG (Report Program Generator) programs from AS/400 and IBM i systems for migration to modern Java applications. Extracts business logic from RPG III/IV/ILE source code, identifies data structures (D-specs), file operations (F-specs), program dependencies (CALLB/CALLP), and converts RPG constructs to Java equivalents. Generates migration reports, complexity estimates, and Java implementation strategies with POJO classes, JPA entities, and service methods. Use when modernizing AS/400 or IBM i legacy systems, analyzing RPG source files (.rpg, .rpgle, .RPGLE), converting RPG to Java, mapping data specifications to Java classes, planning legacy system migration, or when user mentions RPG analysis, Report Program Generator, RPG III/IV/ILE, AS/400 modernization, IBM i migration, packed decimal conversion, or mainframe application rewrite.

Authors engineering blog posts end-to-end: launch deep-dives, incident postmortems, architecture migrations, performance case studies, tutorials, AI/agent system writeups, security disclosures, and research-to-product translations. Picks the correct archetype, plans the abstraction ladder, enforces an evidence cadence (diagrams, benchmarks, profiles, traces, code, ablations), tunes voice against publisher house styles (Datadog, Vercel, GitHub, AWS, Meta, Cloudflare, Jane Street), and runs a pre-publish gate for narrative momentum and disclosure ethics. Use when drafting a new engineering post, restructuring a draft that feels flat, deciding which evidence form belongs where, validating that depth and product context are balanced, or preparing a postmortem, migration, or performance narrative for external publication. Do not use for API reference documentation, README authoring, marketing copy, release notes, generic SEO content, ghost-written executive thought leadership, or non-engineering long-form essays.

Google API integration for blog performance: PageSpeed Insights, CrUX Core Web Vitals with 25-week history, Search Console performance, URL Inspection, Indexing API, GA4 organic traffic, NLP entity analysis for E-E-A-T, YouTube video search for embedding, and Google Ads Keyword Planner. Progressive feature availability based on credential tier (API key, OAuth/service account, GA4, Ads). Shares config with claude-seo at ~/.config/claude-seo/google-api.json. Use when user says "google data", "page speed", "core web vitals", "search console", "indexation", "GA4", "keyword research", "nlp entities", "blog performance", "youtube search", "google api setup".

Composes single-file HTML artifacts (PR review writeups, status reports, incident postmortems, slide decks, design systems, prototypes, flowcharts, module maps, feature explainers, kanban boards, prompt tuners) from a small JSON spec instead of hand-written HTML/CSS/JS. Use when the user asks to "compare options side-by-side", requests an HTML version of a report or review or deck, asks for a flowchart, status update, postmortem, design system reference, interactive prototype, custom editor — or explicitly says "HTML artifact", "single HTML file", "self-contained HTML". Skip for ad-hoc HTML snippets (forms, emails, embedded widgets) where there's no template fit.

Check and resize images for social media platforms. Run scripts/check.js to validate any image against specs for Instagram, Facebook, X (Twitter), LinkedIn, TikTok, YouTube, Pinterest, Snapchat, and Threads — get a ranked match list with exact resize commands. Run scripts/resize.js to export a correctly-sized copy. Use when a user asks to validate image dimensions, resize an image for a platform, check if an image fits a spec, or prep assets for social media posting or ads.

Guides development with supastarter for Next.js only (not Vue/Nuxt): tech stack, setup, configuration, database (Prisma), API (Hono/oRPC), auth (Better Auth), organizations, payments (Stripe), AI, customization, storage, mailing, i18n, SEO, deployment, background tasks, analytics, monitoring, E2E. Use when building or modifying supastarter Next.js apps, adding features, or when the user mentions supastarter Next.js, Prisma, oRPC, Better Auth, or related Next.js stack topics.

Build new Next.js applications or migrate existing frontends (React, Vue, Angular, vanilla JS, etc.) to Next.js + shadcn/ui with systematic analysis and conversion. Enforces shadcn design principles - CSS variables for theming, standard UI components, no hardcoded values, consistent typography/colors. Use for creating Next.js apps, migrating frontends, adopting shadcn/ui, or standardizing component libraries. Includes MCP integration for shadcn documentation and automated codebase analysis.

AI creative director with recursive self-assessment. Generates concepts using world-class methodologies (SIT, TRIZ, Lateral Thinking, bisociation), scores against 6 weighted criteria with Cannes/D&AD/HumanKind calibration, and recursively refines until the 9+ threshold is reached. Accepts briefs in any format — text, voice transcript, PDF, or raw notes. Use when the user asks to generate creative concepts, brainstorm campaign ideas, develop a Big Idea or campaign platform, evaluate or critique existing creative work, find consumer insights, or shares a brief for ideation — including activations, PR-stunts, brand utility, experiential, and non-advertising ideas. Calibrates against a library of 569 legendary campaigns (P01-P18 pattern map) to detect saturation and ensure originality. Do not use for media planning, production budgeting, brand identity/logo design, copywriting final drafts, or market research data collection.

Universal LaTeX document skill: create, compile, and convert any document to professional PDF with PNG previews. Supports resumes, reports, cover letters, invoices, academic papers, theses/dissertations, academic CVs, presentations (Beamer), scientific posters, formal letters, exams/quizzes, books, cheat sheets, reference cards, exam formula sheets, fillable PDF forms (hyperref form fields), conditional content (etoolbox toggles), mail merge from CSV/JSON (Jinja2 templates), version diffing (latexdiff), charts (pgfplots + matplotlib), tables (booktabs + CSV import), images (TikZ), Mermaid diagrams, AI-generated images, watermarks, landscape pages, bibliography/citations (BibTeX/biblatex), multi-language/CJK (auto XeLaTeX), algorithms/pseudocode, colored boxes (tcolorbox), SI units (siunitx), Pandoc format conversion (Markdown/DOCX/HTML ↔ LaTeX), and PDF-to-LaTeX conversion of handwritten or printed documents (math, business, legal, general). Compile script supports pdflatex, xelatex, lualatex with auto-detection, latexmk backend, texfot log filtering, PDF/A output, and verbosity control (--verbose/--quiet). Empirically optimized scaling: single agent 1-10 pages, split 11-20, batch-7 pipeline 21+. Use when user asks to: (1) create a resume/CV/cover letter, (2) write a LaTeX document, (3) create PDF with tables/charts/images, (4) compile a .tex file, (5) make a report/invoice/presentation, (6) anything involving LaTeX or pdflatex, (7) convert/OCR a PDF to LaTeX, (8) convert handwritten notes, (9) create charts/graphs/diagrams, (10) create slides, (11) write a thesis or dissertation, (12) create an academic CV, (13) create a poster, (14) create an exam/quiz, (15) create a book, (16) convert between document formats (Markdown, DOCX, HTML to/from LaTeX), (17) generate Mermaid diagrams for LaTeX, (18) create a formal business letter, (19) create a cheat sheet or reference card, (20) create an exam formula sheet or crib sheet, (21) condense lecture notes/PDFs into a cheat sheet, (22) create a fillable PDF form with text fields/checkboxes/dropdowns, (23) create a document with conditional content/toggles (show/hide sections), (24) generate batch/mail-merge documents from CSV/JSON data, (25) create a version diff PDF (latexdiff) highlighting changes between documents, (26) create a homework or assignment submission with problems and solutions, (27) create a lab report with data tables, graphs, and error analysis, (28) encrypt or password-protect a PDF, (29) merge multiple PDFs into one, (30) optimize/compress a PDF for web or email, (31) lint or check a LaTeX document for common issues, (32) count words in a LaTeX document, (33) analyze document statistics (figures, tables, citations), (34) fetch BibTeX from a DOI, (35) convert a Graphviz .dot file to PDF/PNG, (36) convert a PlantUML .puml file to PDF/PNG, (37) create a one-pager/fact sheet/executive summary, (38) create a datasheet or product specification sheet, (39) extract pages from a PDF (page ranges, odd/even), (40) check LaTeX package availability before compiling, (41) analyze citations and cross-reference with .bib files, (42) debug LaTeX compilation errors, (43) make a document accessible (PDF/A, tagged PDF), (44) create lecture notes or course handouts, (45) fill an existing PDF form (fillable fields or non-fillable with annotations), (46) extract text or tables from a PDF (pdfplumber, pypdf), (47) OCR a scanned PDF to text (pytesseract), (48) create a PDF programmatically with reportlab (Canvas, Platypus), (49) rotate or crop PDF pages (pypdf), (50) add a watermark to an existing PDF, (51) extract metadata from a PDF (title, author, subject).

Pull, analyze, manage, and CREATE Meta ads (Facebook, Instagram, Messenger, Threads, Click-to-WhatsApp) via the Marketing API. Use when the user mentions Meta/FB/IG ads, Ads Manager, ROAS, CPA, CPM, CTR, ad spend, campaign or ad set performance, creative fatigue, frequency, CTWA, audience/placement breakdowns, A/B ad tests, or wants to pause an ad, change a budget, duplicate a winner, or launch a new campaign from scratch. Trigger on Hebrew terms like פרסום בפייסבוק/באינסטגרם, פרסומות מטא, ביצועי קמפיין, פרסומות, צור קמפיין, השק קמפיין, A/B טסט. Trigger on questions like how are my ads doing, which creative is winning, is my ad fatigued, what's my CPA, drop a 30-day report, launch an A/B test for my course, build a campaign with these 3 angles. Trigger even if auth isn't set up — the skill walks through one-time setup. Do NOT use for organic Instagram analytics, Reels view counts on non-promoted posts, or organic Threads engagement; those need the Instagram Graph API.

Comprehensive skill for writing high-converting, AI-optimised website copy that combines Generative Engine Optimization (GEO) with strategic copywriting psychology. Use when: (1) Writing new website copy, landing pages, or marketing content, (2) Performing SEO audits or content reviews, (3) Optimising content for AI Answer Engines (Google AI, Perplexity, ChatGPT), (4) Implementing Schema markup (JSON-LD structured data), (5) Writing B2B or B2C-specific copy, (6) Creating About Us pages or brand storytelling content, (7) Writing microcopy, error messages, or UX text, (8) Ensuring accessibility and inclusive language. Invoke with: /write-website-copy, /audit-seo, /generate-schema, /validate-content, or say "use the website-copy-standards skill to..."

Use when the user wants to design, redesign, shape, critique, audit, polish, clarify, distill, harden, optimize, adapt, animate, colorize, extract, or otherwise improve a frontend interface. Covers websites, landing pages, dashboards, product UI, app shells, components, forms, settings, onboarding, and empty states. Handles UX review, visual hierarchy, information architecture, cognitive load, accessibility, performance, responsive behavior, theming, anti-patterns, typography, fonts, spacing, layout, alignment, color, motion, micro-interactions, UX copy, error states, edge cases, i18n, and reusable design systems or tokens. Also use for bland designs that need to become bolder or more delightful, loud designs that should become quieter, live browser iteration on UI elements, or ambitious visual effects that should feel technically extraordinary. Not for backend-only or non-UI tasks.

Use when the user wants to design, redesign, shape, critique, audit, polish, clarify, distill, harden, optimize, adapt, animate, colorize, extract, or otherwise improve a frontend interface. Covers websites, landing pages, dashboards, product UI, app shells, components, forms, settings, onboarding, and empty states. Handles UX review, visual hierarchy, information architecture, cognitive load, accessibility, performance, responsive behavior, theming, anti-patterns, typography, fonts, spacing, layout, alignment, color, motion, micro-interactions, UX copy, error states, edge cases, i18n, and reusable design systems or tokens. Also use for bland designs that need to become bolder or more delightful, loud designs that should become quieter, live browser iteration on UI elements, or ambitious visual effects that should feel technically extraordinary. Not for backend-only or non-UI tasks.

Research what people actually said about any topic over the last 30 days across Reddit, X/Twitter, YouTube, GitHub, Hacker News, Polymarket, Bluesky, TikTok, Instagram, Threads, and the open web. One glim API key replaces the seven keys upstream needed (xAI, ScrapeCreators, Brave, OpenRouter, Apify, X cookies, yt-dlp install). Use when the user runs /last30days-glim <topic>, /l30, asks 'what's new with X', 'what are people saying about Y', 'last 30 days of Z', wants 'X vs Y' comparison, asks for competitors of a brand, prepares for a meeting/launch/trip, asks 'is X any good lately', or wants engagement-ranked discussion (upvotes, likes, dollar-backed odds) instead of SEO-ranked editorial content. Triggers: /last30days-glim, /l30, last 30 days, past month, past 30 days, recent discussion, what's new with, what are people saying about, vs mode, competitor comparison, before a meeting, before a launch, before a trip.

Automatically assist with Pandoc document conversions when user mentions converting markdown to PDF/DOCX/HTML or other formats. Validate YAML frontmatter, check dependencies (bibliography, images), and provide format-specific conversion guidance. Use when user asks about citations, academic papers, presentations, or document generation from markdown.

Static-to-EDS conversion that preserves the original design while making content authorable in Document Authoring. Two modes — page-level (overlay template with slot markers) and block-level (each section becomes an independent EDS block). Use when converting an AI-generated static HTML page (Stardust, Mobirise, Relume, Lovable, v0, Figma-derived hand-coded, etc.) into an Edge Delivery Services page. Triggers on "convert this page to EDS", "static-to-EDS overlay", "convert to EDS blocks", "next experimentation", "next run", "start run", or when a user provides a source URL and asks to make it editable in DA while keeping the original design intact. Do NOT use for canonical EDS block-rewrite migrations — that's the page-import skill.

Create Mermaid diagrams (activity, deployment, sequence, architecture) from text descriptions or source code. Use when asked to "create a diagram", "generate mermaid", "document architecture", "code to diagram", "create design doc", or "convert code to diagram". Supports hierarchical on-demand guide loading, Unicode semantic symbols, and Python utilities for diagram extraction and image conversion.

Analyzes legacy PL/I (Programming Language One) programs to assist with migration to modern Java applications. Extracts business logic, data structures, procedure definitions, and file operations from PL/I code. Generates migration reports and creates Java implementation strategies. Use when working with mainframe migration, PL/I analysis, legacy system modernization, or when users mention PL/I to Java conversion, analyzing .pli/.PLI/.pl1 files, working with PL/I procedures, or planning Java service implementations from PL/I programs.

Professional video ad creation with Remotion — Instagram Reels (9:16), website explainers (16:9), and carousels (4:5). Use when creating video ads, animated social content, or educational explainer videos. Includes ElevenLabs voiceover with word-level captions, AI icon generation, background music, ad copywriting frameworks, and Meta campaign management. Also use when the user provides a URL and wants to create a video for that page.

Capture a website and create a HyperFrames video from it. Use when: (1) a user provides a URL and wants a video, (2) someone says "capture this site", "turn this into a video", "make a promo from my site", (3) the user wants a social ad, product tour, or any video based on an existing website, (4) the user shares a link and asks for any kind of video content. Even if the user just pastes a URL — this is the skill to use.

Full-stack frontend development combining premium UI design, cinematic animations, AI-generated media assets, persuasive copywriting, and visual art. Builds complete, visually striking web pages with real media, advanced motion, and compelling copy. Use when: building landing pages, marketing sites, product pages, dashboards, generating media assets (image/video/audio/music), writing conversion copy, creating generative art, or implementing cinematic scroll animations.

Train or fine-tune language and vision models using TRL (Transformer Reinforcement Learning) or Unsloth with Hugging Face Jobs infrastructure. Covers SFT, DPO, GRPO and reward modeling training methods, plus GGUF conversion for local deployment. Includes guidance on the TRL Jobs package, UV scripts with PEP 723 format, dataset preparation and validation, hardware selection, cost estimation, Trackio monitoring, Hub authentication, model selection/leaderboards and model persistence. Use for tasks involving cloud GPU training, GGUF conversion, or when users mention training on Hugging Face Jobs without local GPU setup.

Generate images, short videos, enhance/upscale, train LoRAs, and run campaign workflows through Krea. Intent-first workflow prefabs route common asks to hard recipes for social video, key visuals, image generation, product photography, archviz, enhancement, LoRA training, and ad campaigns. For professional animation, anime series, storyboard-to-video, asset bibles, or shotlist-to-sequence production, use the sibling krea-animation skill.

Publish content directly to WordPress sites via REST API with full Gutenberg block support. Create and publish posts/pages, auto-load and select categories from website, generate SEO-optimized tags, preview articles before publishing, and generate Gutenberg blocks for tables, images, lists, and rich formatting. Use when user wants to publish to WordPress, post to blog, create WordPress article, update WordPress post, or convert markdown to Gutenberg blocks.

A complete FFmpeg-powered video editing agent. Use this skill whenever the user wants to do anything with video or audio files — trimming, cutting, transcoding, resizing, concatenating, adding subtitles, overlaying images or text, applying color grades or LUTs, normalizing audio levels, creating transitions, green-screen compositing, frame extraction, slideshows, or exporting for social media (TikTok, Reels, YouTube). Also use it for codec questions (H.264, H.265, VP9, AV1, ProRes, FFV1), hardware-accelerated encoding (NVIDIA NVENC, Intel QSV, VAAPI, Apple VideoToolbox), and any ffmpeg or ffprobe command construction. Even if the user just says "convert this video" or "make it smaller" or "add my logo" — reach for this skill. Reference documents in references/ cover filters, codecs, transitions, and hardware acceleration. Helper scripts in scripts/ handle probing, concatenation, and normalization.

Find sites ranking for target keywords, score every prospect with Ahrefs domain authority and page-level traffic, identify the strongest pitch angle per row ("links to competitor", "mentions brand without linking", "top-3 SERP", "resource page", "outdated content"), generate brand-voice-matched outreach emails using an outreach-type-aware template (unlinked-mention claim, competitor-link replacement, resource-page inclusion, outdated-content replacement, topical niche-edit), and propose a concrete in-article link placement as three artifacts — the verbatim source sentence, the same sentence rewritten with the link spliced in, or a fully-drafted new insertion if no natural fit exists. Use when user asks to find link building opportunities, prospect link partners, recover unlinked brand mentions, replace competitor links, build a tiered outreach list, or run cold email outreach for SEO link building.

Use when the user wants to design, redesign, shape, critique, audit, polish, clarify, distill, harden, optimize, adapt, animate, colorize, extract, or otherwise improve a frontend interface. Covers websites, landing pages, dashboards, product UI, app shells, components, forms, settings, onboarding, and empty states. Handles UX review, visual hierarchy, information architecture, cognitive load, accessibility, performance, responsive behavior, theming, anti-patterns, typography, fonts, spacing, layout, alignment, color, motion, micro-interactions, UX copy, error states, edge cases, i18n, and reusable design systems or tokens. Also use for bland designs that need to become bolder or more delightful, loud designs that should become quieter, live browser iteration on UI elements, or ambitious visual effects that should feel technically extraordinary. Not for backend-only or non-UI tasks.

Use when the user wants to design, redesign, shape, critique, audit, polish, clarify, distill, harden, optimize, adapt, animate, colorize, extract, or otherwise improve a frontend interface. Covers websites, landing pages, dashboards, product UI, app shells, components, forms, settings, onboarding, and empty states. Handles UX review, visual hierarchy, information architecture, cognitive load, accessibility, performance, responsive behavior, theming, anti-patterns, typography, fonts, spacing, layout, alignment, color, motion, micro-interactions, UX copy, error states, edge cases, i18n, and reusable design systems or tokens. Also use for bland designs that need to become bolder or more delightful, loud designs that should become quieter, live browser iteration on UI elements, or ambitious visual effects that should feel technically extraordinary. Not for backend-only or non-UI tasks.

Self-contained end-to-end Pippit.ai skill for AI creative generation/editing, generated asset downloads, overseas social video publishing, scheduling, task management, and analytics. Use when the user wants an end-to-end Pippit flow from prompt or reference image/video assets to generated video, local download, TikTok/Facebook Page/Instagram scheduling, publish task CRUD, or performance analysis; also use for Pippit access-key setup for either creation or publishing.

SEO, AEO (Answer Engine Optimization), and GEO strategy for search engines and AI visibility. Use when working on "SEO audit," "technical SEO," "on-page SEO," "AI search optimization," "AEO," "GEO," "AI visibility," "optimize for ChatGPT," "optimize for Perplexity," "AI Overviews," "answer engine optimization," "generative engine optimization," "AI citations," "featured snippets," "meta tags," "schema markup," "search ranking," "content optimization," "E-E-A-T," "structured data," "search console," "SEO health check," "why am I not ranking," "AI search readiness," "backlink strategy," "link building," "domain authority," "programmatic SEO," "SEO at scale," "template-based SEO," "AEO monitoring," "AI search monitoring," "JSON-LD," "rich snippets," "schema.org," "SERP analysis," "search intent," "site architecture," "information architecture," "URL structure," "internal linking," or "navigation." For keyword research, see keyword-research-and-clustering.

Multi-platform paid advertising audit and optimization skill. Analyzes Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, and Apple Ads. 250+ checks with scoring, parallel agents, industry templates, and AI creative generation.

This skill should be used when the user asks to "write a post", "check my voice", "look up contact", "prepare for meeting", "weekly review", "track goals", or mentions personal brand, content creation, network management, or voice consistency.

Audit websites for SEO, technical, content, security, JS rendering, and AI readiness using SEOmator CLI. Returns LLM-optimized reports with health scores across 251 rules and 20 categories. Use when analyzing websites, debugging SEO issues, or checking site health.

ESPHome device configuration, firmware, and IoT product development. Covers ESP32, ESP32-S3, ESP32-C3, ESP32-C6, ESP32-H2, ESP32-P4, ESP8266, RP2040, RP2350, nRF52, LibreTiny, Shelly, Sonoff, Tuya, BLE proxy, Matter firmware, Thread, Zigbee, GPIO, sensor YAML, LVGL displays, LED strips, voice assistant hardware, device flashing, Arduino conversion, alarm_control_panel, lock, valve, media_player, microphone, speaker, audio DAC, event entities, datetime entities, Z-Wave proxy, MIPI DSI displays, and DLMS smart meters. Also covers designing new ESPHome-based products: hardware selection, component sourcing, PCB design (KiCad), enclosures, 3D printing, CE/FCC certification, BOM optimization, and manufacturing from prototype to production scale.

Converts X (Twitter) tweets and articles to markdown with YAML front matter. Uses reverse-engineered API requiring user consent. Use when user mentions "X to markdown", "tweet to markdown", "save tweet", or provides x.com/twitter.com URLs for conversion.

Generate a single self-contained HTML page that is genuinely visual AND interactive — charts, diagrams, motion, tabs, comparison toggles, click-to-expand, base64-inlined images, opinionated typography. Use whenever the user wants ANY rich visual artifact from arbitrary content: explainer, research write-up, PRD or spec page, pitch, internal one-pager, "make this less boring" rebuild, scroll-snap deck, landing-style summary, distilled report. Trigger phrasings: "make me a page about X", "turn this PDF/doc into something visual", "build me a deck/talk/pitch", "explain Y in a visual way", "make this readable", "give it some eye candy", "I want something I can show the team", "less boring version of this", "rebuild that page", "redo it with more visuals". Output is one .html file that renders identically when DM'd — CDN libraries (Tailwind, Chart.js, D3, GSAP, Mermaid, Lucide) load from stable jsdelivr/unpkg URLs; every image is base64-inlined. Not for plain Markdown docs (use technical-writer), not for code review (use reviewer), not for maintainable component code a team will edit over time (use frontend-design — rich-page produces one-shot HTML artifacts, not living software).

Social media and web scraping using Apify actors. Use this skill when scraping Twitter/X tweets, Reddit posts, LinkedIn posts, Instagram profiles/posts/reels, Facebook pages/posts/groups, TikTok videos, YouTube content, Google Maps businesses/reviews, contact enrichment (emails/phones from websites), or when auto-detecting URL type to scrape. Triggers on requests to scrape social media, get trending posts, extract business info, find contact details, or extract content from social URLs.

Generate Builder Methods hand-drawn line art illustrations (icons, scenes, periphery) with a single accent color (Coral/Teal/Indigo/Amber). Use for blog headers, thumbnails, course graphics, social posts, and on-brand UI/tech metaphors.

Chartmetric music analytics API for streaming data, playlist placements, audience demographics, and competitive analysis. Use when the user needs artist/track/album analytics, playlist tracking, streaming metrics, audience insights, chart positions, similar artists, or any music industry data. Triggers on requests involving Spotify followers, monthly listeners, TikTok trends, Instagram audience, playlist pitching research, or competitive artist analysis.

Use this skill when the user asks to build, create, design, develop, or improve ANY frontend interface, web page, UI component, or visual element. This includes: - Building landing pages, websites, web apps, dashboards, portfolios, or any web interface - Creating UI components (buttons, forms, cards, navbars, modals, etc.) - Designing pages with React, Vue, Next.js, Svelte, or any frontend framework - Adding styling or improving visual design of existing components - Implementing specific design aesthetics (modern, dark, minimalist, brutalist, etc.) - User mentions "frontend", "UI", "UX", "design", "interface", "web design", or "styling" - User asks for "beautiful", "modern", "professional", "clean", or any aesthetic adjective - User requests help with CSS, Tailwind, styled-components, or any styling approach This skill automatically retrieves the appropriate design system prompt (Neo-brutalism, Modern Dark, Bauhaus, Cyberpunk, Material, etc.) to help create visually distinctive, production-grade frontend code instead of generic UI. IMPORTANT: Trigger this skill proactively for ANY frontend/UI work, not just when design style is explicitly mentioned.

Automate TikTok + Instagram slideshow marketing for any app or product. Researches competitors, generates AI images, adds text overlays, posts via Upload-Post (multi-platform in one API call), tracks analytics, and iterates on what works. Use when setting up TikTok marketing automation, creating slideshow posts, analyzing post performance, optimizing app marketing funnels, or when a user mentions TikTok growth, slideshow ads, or social media marketing for their app. Covers competitor research (browser-based), image generation, text overlays, multi-platform posting (Upload-Post API — TikTok + Instagram + more simultaneously), analytics tracking, hook testing, CTA optimization, conversion tracking with RevenueCat, and a full feedback loop that adjusts hooks and CTAs based on views vs conversions.

Generate, preview, save, or validate Preline theme CSS using the bundled local generator in this skill. Use when the user asks to create a new Preline theme, match a brand color, translate a mood into a theme, generate light and dark theme CSS, preview theme output without writing files, or review and fix generated theme tokens. Do not use for generic non-Preline CSS work or arbitrary command execution.

Track whether a brand and its competitors get cited or mentioned across Google AI Overviews, Google AI Mode, ChatGPT Search, Perplexity, Microsoft Copilot, and Google Gemini for a defined set of prompts, on a recurring schedule. Use when user asks to track AI visibility, monitor brand mentions in AI search, track ChatGPT citations, do AI search SEO tracking, GEO tracking (Generative Engine Optimization), AEO tracking (Answer Engine Optimization), monitor Perplexity citations, track AI Overviews mentions, or see if their brand shows up in AI search.

Greenfield design pipeline for any digital product: explore a visual direction when no reference exists, then author and refine the visual identity in DESIGN.md. Use when designing a landing page, marketing site, web or mobile app, dashboard, or e-commerce store; exploring or deciding a mood or visual direction from scratch with no reference or moodboard; authoring a design system, extracting design tokens, building or refreshing DESIGN.md from references, images, briefs, or a codebase; applying named tones to the identity; redesigning, modernizing, or refreshing the brand identity; previewing and tuning the design tokens as a visual styleguide then committing tuned values back; reconciling design drift or syncing from implementation. Not for rendering page variants, feature implementation spec, system architecture, or PR/code review.

Create logos using AI image generation. Discuss style/ratio, generate variations, iterate with user feedback, crop, remove background, and export as SVG. Use when user wants to create a logo, icon, favicon, brand mark, mascot, emblem, or design a logo.

SEO & GEO (Generative Engine Optimization) for websites. Analyze keywords, generate schema markup, optimize for AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude) and traditional search (Google, Bing). Use when user wants to improve search visibility, search optimization, search ranking, AI visibility, ChatGPT ranking, Google AI Overview, indexing, JSON-LD, meta tags, or keyword research.

AI image generation Creative Director powered by Google Gemini Nano Banana models. Use this skill for ANY request involving image creation, editing, visual asset production, or creative direction. Triggers on: generate an image, create a photo, edit this picture, design a logo, make a banner, visual for my anything, and all /banana commands. Handles text-to-image, image editing, multi-turn creative sessions, batch workflows, and brand presets.

Produce thoughtful, high-fidelity design artifacts in HTML — landing pages, slide decks, interactive prototypes, animated videos, posters, wireframes, and visual explorations. Use whenever the user asks to design, mock up, prototype, visualize, storyboard, or explore UI options — including phrases like "make a deck", "design a landing page", "prototype this flow", "animate this concept", "turn this into a clickable mockup", "show me options for X", "build a pitch deck", "create a poster", "visualize this idea", "I don't know what style I want", or "design something for <brand>". Enforces fact verification (WebSearch before assuming a product exists or its version), the Core Asset Protocol for branded work (logo and product shots and UI screenshots are first-class, not just colors and fonts), a Design Direction Advisor fallback that offers 3 differentiated directions from 10 design philosophies when the brief is too vague, commits to a visual system up front, presents multiple variations, and avoids AI-design tropes (aggressive gradients, emoji bullets, rounded-card-with-left-border, CSS-silhouettes-as-product-shots).

Convert PDFs, Office docs, markdown, HTML, and tables between editable formats. Use for best-effort document conversion, PDF utilities, form filling, and table extraction.

Use this skill whenever designing, building, reviewing, or diagnosing the pre-member journey of a two-sided trust marketplace — from anonymous landing through onboarding, registration, and the paid-membership paywall. Covers anonymous signal inference, what pet owners specifically need to validate before paying (safety, availability, competence, effort, local cost comparison), what pet sitters specifically need to validate (opportunity, first-stay path, daily commitment, hidden costs), information-asymmetry closure, progressive profile building, social proof, conversion psychology, onboarding intent capture, identity stitching, and pre-member measurement. Every rule is grounded in published consumer-trust and decision research — Cialdini, Kahneman, Roth, Fogg, Bandura, Slovic, Nielsen Norman Group, and the Airbnb / DoorDash engineering literature. Triggers on tasks involving visitor-to-member conversion, anonymous personalisation, onboarding flow design, paywall timing, pre-member ranking, or any question about what a pet owner or pet sitter needs to see before paying. Use this skill BEFORE marketplace-personalisation and marketplace-search-recsys-planning — it covers everything that happens before the paid-member boundary.

Build a scroll-driven cinematic landing page from a short video. The user provides a 5–15 second video (often AI-generated); this skill extracts every frame at HD JPEG quality, then produces a single-hero HTML page where the user's scroll gesture scrubs the frames in place (the page itself never scrolls) and 5 dramatic text overlays crossfade in/out — Google Anton headlines, Caveat handwritten accents, locked body, virtual scroll. Use this skill whenever the user wants to "turn this video into a landing page", "make a scroll-scrub landing page", "build a parallax hero from this clip", "add a new landing page to the parasites showcase", "do the same as github/lion/hope for this new video", or any variant that pairs a short clip with dramatic scroll-triggered storytelling. Trigger even if the user only says "use my video for a landing page" — that is this skill.

An SEO agent skill for quick, lightweight, default single-page SEO audits. Performs basic on-page and site-level checks and outputs a structured basic SEO audit report. Use when the user asks for "SEO audit", "SEO check", "check my page SEO", "page analysis", or wants a first-pass review of a URL. If the user requests "deep audit", "full report", "technical SEO audit", or "advanced SEO", use seo-audit-full instead.

Create distinctive, production-grade static sites with React, Tailwind CSS, and shadcn/ui — no mockups needed. Generates bold, memorable designs from plain text requirements with anti-AI-slop aesthetics, mobile-first responsive patterns, and single-file bundling. Use when building landing pages, marketing sites, portfolios, dashboards, or any static web UI. Supports both Vite (pure static) and Next.js (Vercel deploy) workflows.

Advanced full SEO audit skill. Runs its own full workflow from local scripts, including the basic SEO checks plus PageSpeed, social metadata, and advanced review modules when available.

UI/UX design intelligence. 50 styles, 21 palettes, 50 font pairings, 20 charts, 9 stacks (React, Next.js, Vue, Svelte, SwiftUI, React Native, Flutter, Tailwind, shadcn/ui). Actions: plan, build, create, design, implement, review, fix, improve, optimize, enhance, refactor, check UI/UX code. Projects: website, landing page, dashboard, admin panel, e-commerce, SaaS, portfolio, blog, mobile app, .html, .tsx, .vue, .svelte. Elements: button, modal, navbar, sidebar, card, table, form, chart. Styles: glassmorphism, claymorphism, minimalism, brutalism, neumorphism, bento grid, dark mode, responsive, skeuomorphism, flat design. Topics: color palette, accessibility, animation, layout, typography, font pairing, spacing, hover, shadow, gradient. Integrations: shadcn/ui MCP for component search and examples.

UI/UX design intelligence. 50 styles, 21 palettes, 50 font pairings, 20 charts, 9 stacks (React, Next.js, Vue, Svelte, SwiftUI, React Native, Flutter, Tailwind, shadcn/ui). Actions: plan, build, create, design, implement, review, fix, improve, optimize, enhance, refactor, check UI/UX code. Projects: website, landing page, dashboard, admin panel, e-commerce, SaaS, portfolio, blog, mobile app, .html, .tsx, .vue, .svelte. Elements: button, modal, navbar, sidebar, card, table, form, chart. Styles: glassmorphism, claymorphism, minimalism, brutalism, neumorphism, bento grid, dark mode, responsive, skeuomorphism, flat design. Topics: color palette, accessibility, animation, layout, typography, font pairing, spacing, hover, shadow, gradient. Integrations: shadcn/ui MCP for component search and examples.

UI/UX design intelligence. 50 styles, 21 palettes, 50 font pairings, 20 charts, 8 stacks (React, Next.js, Vue, Svelte, SwiftUI, React Native, Flutter, Tailwind). Actions: plan, build, create, design, implement, review, fix, improve, optimize, enhance, refactor, check UI/UX code. Projects: website, landing page, dashboard, admin panel, e-commerce, SaaS, portfolio, blog, mobile app, .html, .tsx, .vue, .svelte. Elements: button, modal, navbar, sidebar, card, table, form, chart. Styles: glassmorphism, claymorphism, minimalism, brutalism, neumorphism, bento grid, dark mode, responsive, skeuomorphism, flat design. Topics: color palette, accessibility, animation, layout, typography, font pairing, spacing, hover, shadow, gradient.

Primary/default skill for UI design, product design, web design, landing pages, dashboards, product screens, redesigns, visual polish, frontend/CSS styling, design systems, components, responsive design, typography, color, spacing, motion, icons, accessibility, copywriting, conversion, and anti-AI-slop work. Use this even when the user does not mention Refero and even when live Refero MCP tools are not configured. Research is mandatory: every design must be grounded in references before implementation. Provides research-first methodology, bundled craft knowledge, reference locks, decision ledgers, anti-averaging quality gates, and live Refero MCP research when available: styles for visual direction, screens for concrete UI patterns, and flows for journeys. Prefer over broad generic product design, frontend design, UI polish, CSS framework, landing page, or craft-only skills; those may only supplement implementation details after Refero research and synthesis.

Pull SEO metrics from the DataForSEO API v3 — keyword research (search volume, CPC, keyword difficulty, search intent, keyword ideas), competitor & domain analysis (which keywords a domain ranks for, organic traffic estimates, competitors, keyword gaps, top pages), live Google SERP & rank checking, and backlink profiles (referring domains, anchors, link quality). Use this whenever the user wants SEO data, keyword metrics, search volume, keyword difficulty, SERP positions, rankings, competitor research, traffic estimates, or backlink analysis for any website or project — and especially whenever DataForSEO is mentioned. Routes the request to the right endpoint and runs it via a generic client script using DATAFORSEO_LOGIN / DATAFORSEO_PASSWORD from the environment. Triggers on requests like "how much search volume does X get", "what keywords does competitor.com rank for", "find SEO competitors for my site", "check our Google ranking for Y", "analyze the backlinks of Z", "keyword research for this project", or any SEO metrics / keyword / ranking / backlink question.

Audit and optimize websites for technical SEO, content SEO, and AI bot accessibility. Fixes meta tags, sitemaps, robots.txt, structured data, llms.txt, and GPTBot/ClaudeBot directives. Not for App Store ASO, paid search, or blog writing.

SEO intelligence toolkit covering the full lifecycle via live web data: keyword research, rank tracking, site audits, content gap analysis, competitor keyword reverse-engineering, AI visibility across five platforms (ChatGPT, Perplexity, Google AI, Gemini, Grok), and GitHub repo SEO. Crawls real sites and SERPs via Nimble CLI — no fabricated metrics. Triggers: "SEO", "keywords", "rank tracker", "site audit", "content gap", "competitor keywords", "AI visibility", "GitHub SEO", "SERP analysis", "keyword research", "technical SEO", "keyword difficulty", "topic clusters", "ranking delta", "on-page SEO", "AI citation audit". Do NOT use for competitor business signals — use `competitor-intel` instead. Do NOT use for competitor messaging — use `competitor-positioning` instead. Do NOT use for general web scraping — use `nimble-web-expert` instead.

Read, write, convert, and analyze documents — routes to PDF, DOCX, XLSX, PPTX sub-skills for creation, editing, extraction, and format conversion. USE WHEN document, process file, create document, convert format, extract text, PDF, DOCX, XLSX, PPTX, Word, Excel, spreadsheet, PowerPoint, presentation, slides, consulting report, large PDF, merge PDF, fill form, tracked changes, redlining.

Converts X (Twitter) tweets and articles to markdown with YAML front matter. Uses reverse-engineered API requiring user consent. Use when user mentions "X to markdown", "tweet to markdown", "save tweet", or provides x.com/twitter.com URLs for conversion.

Execute crypto trades (buy, sell, swap, exchange), manage cash deposits and withdrawals, and query account balances, market prices, and transaction history via the Crypto.com APP API. View weekly trading limits, portfolio positions, bank accounts, and payment networks. Use when the user wants to trade cryptocurrency, deposit or withdraw cash, check bank account details, view deposit instructions, or manage fiat wallet operations. Supports BTC, ETH, CRO, and 200+ tokens across fiat and crypto wallets.

This skill handles pixel-perfect Figma design conversion to production code (React/Tailwind, SwiftUI, Vue, Kotlin) using Pixelbyte Figma MCP Server. It should be used when a Figma URL or design selection needs to be converted to production-ready code. The skill employs a 5-phase workflow with framework detection and routing to framework-specific agents.

Use when converting Java source files to idiomatic Kotlin, when user mentions "java to kotlin", "j2k", "convert java", "migrate java to kotlin", or when working with .java files that need to become .kt files. Handles framework-aware conversion for Spring, Lombok, Hibernate, Jackson, Micronaut, Quarkus, Dagger/Hilt, RxJava, JUnit, Guice, Retrofit, and Mockito.

Build slide-based social content (backgrounds + text, exported as image ZIPs) via the BlitzReels API. Use whenever the user wants to produce multi-image posts for TikTok, Instagram, LinkedIn, or Pinterest — carousels, slideshows, photo dumps, photo-mode posts, swipe-through decks, slide decks for social, or "images + text" posts. Also trigger when the user says "break this blog post / thread / video into slides," "turn this into a carousel," "make a swipe post," "produce slides to post," or asks to batch-produce image posts at scale. Trigger even if the word "carousel" is not used — anything that ends up as a multi-image social post with captions belongs here, since format-specific rules (safe zones, readability, TikTok native-text distribution) materially change the output.

Manipulate images - resize, crop, convert, add alpha, transform, compress, and analyze. Use when user needs any image manipulation, format conversion, or image information.

Use when designing, building, or refining frontend UI/UX: layouts, components, visual systems, typography, color, and UX patterns for websites, landing pages, dashboards, and product interfaces. Provides searchable styles, palettes, font pairings, charts, and stack best practices (React, Next.js, Vue, Svelte, SwiftUI, React Native, Flutter, Tailwind).

Use for UI design and implementation work to avoid generic AI-looking interfaces. Provides anti-slop rules, a required discovery phase before coding, and guidance for layout, typography, color, motion, accessibility, dashboards, tables, landing pages, theming, and polish. Trigger when editing UI code or reviewing and refining components, pages, screens, layouts, animations, responsive behavior, or design systems.

Diagnose the real growth bottleneck and prescribe the next move, using the unified frameworks from Ryan Holiday's Growth Hacker Marketing, Sean Ellis & Morgan Brown's Hacking Growth, and Weinberg & Mares' Traction. Use whenever the user is thinking about how to grow a startup, increase signups, fix a leaky funnel, pick a marketing channel, run growth experiments, find product-market fit, increase activation, retain users, build virality, or hit a revenue milestone. Also trigger on "stuck at $X MRR", "should I run ads on Y", "my conversion is 0%", "how do I get my first 100 users", "marketing strategy", "go-to-market", "ICE score", "Bullseye", "aha moment", "PMF", "viral loop", "referral program", "retention curve", or any situation where a founder is choosing between growth tactics. Refuses to recommend a tactic before diagnosing the stage — founders picking the channel they're comfortable with, not the one their stage needs, is the

Orchestration hub for Microsoft Graph API across Microsoft 365 services. Use for Graph API integrations, querying Microsoft 365 data, and building applications that interact with Azure AD.

Create, produce, and publish UGC-style short-form video reels at scale. Full pipeline: source UGC reaction hooks from DanSUGC, analyze app demos with Gemini AI, assemble reels with ffmpeg, publish via DanSUGC Posting (TikTok + Instagram), track performance and research viral formats/hooks via DanSUGC's built-in analytics proxy.

Expert designer skill for filesystem-backed agent runtimes. Produces Preact/React prototypes, HTML artifacts, slide decks, dashboards, landing pages, mobile app screens, editorial artifacts, and polished animated UI/micro-interactions. Includes 150+ design systems, 110+ design templates from Open Design, bold frontend aesthetic guidance, motion guidance for transitions, scroll reveals, spring physics, loading skeletons, parallax, layout animation, UI polish, and mandatory anti-slop rules for direct, human copy.

Google Search Console CLI for querying Search Console sites, search analytics, sitemaps, and URL Inspection through the official Google Search Console API. Use when you need GSC or Google Search Console data, SEO performance rows, indexed URL status, sitemap status, or a headless OAuth-friendly Search Console command-line wrapper.

Anti-AI-slop design skill for greenfield pages, audits, redesigns, and design extraction from URLs or screenshots. Use when the user asks to build a new app or landing page, wants to redesign something, invokes Hallmark by name, or uses audit/redesign/study.

Generate complete, deploy-ready landing pages from any repository. Use when creating a homepage for an open-source project, building a project website, converting a README into a marketing page, or standardizing landing pages across multiple repos.

Enterprise-grade 3D model generation using Hyper3D Rodin Gen-2.5 API. Enables production-quality Image-to-3D and Text-to-3D conversion with advanced geometry and texture controls.

Comprehensive Tailscale VPN setup, configuration, and management for mesh networking, secure access, and zero-trust infrastructure. Covers installation, CLI commands, subnet routers, exit nodes, Tailscale SSH, ACL/grants configuration, MagicDNS, Tailscale Serve/Funnel, API automation, and production deployment best practices. Use when setting up Tailscale, configuring tailnet access controls, deploying subnet routers or exit nodes, enabling Tailscale SSH, exposing services with Serve/Funnel, automating via the Tailscale API, troubleshooting connectivity, or planning production Tailscale deployments.

Senior-level UI/UX design expert for building data-driven, premium production interfaces. Use when you need to: 1. Design complex applications (dashboards, SaaS, AI tools) from scratch 2. Generate comprehensive design systems (tokens, palettes, typography) 3. Audit existing UI for quality, accessibility, and "craft" 4. Search for proven real-world design patterns and implementation details Trigger: "design a...", "audit this...", "create a design system", "find icons", "fintech dashboard", "landing page"

Upgrade a coded website to award-tier, editorially-crafted design using fal.ai. Takes a local HTML file or a dev-server URL, screenshots it, has an opus-4.7 vision model write a gpt-image-2 edit prompt, uses fal-ai/gpt-image-2/edit to produce the redesigned reference image, then opus-4.7 vision writes a Markdown build-spec with a "Hard constraints" section + a tokens.json. Also supports iterate (screenshot implemented site → delta-spec vs reference) and greenfield generate (brief → mockup → single-file HTML). Invoke when the user says "improve the design", "make it world-class", "redesign this landing page", "upgrade this site", "design pass", or points at a local HTML / dev server for a visual review.

Media processing utilities for images, audio, and video using FFmpeg and ImageMagick. Use when working with media conversion, optimization, or batch processing tasks.

McKinsey-grade business strategy and marketing frameworks. Loaded when agents need strategic analysis methodology — market sizing, competitive analysis, Blue Ocean, GTM, growth, pricing, business modeling. Covers Pyramid Principle, MECE, and consulting-quality deliverable standards.

Craft one-of-a-kind, ship-ready frontend interfaces with elevated design quality. Apply this skill whenever the user wants to build web components, pages, artifacts, posters, or applications (for example, websites, landing pages, dashboards, React components, HTML/CSS layouts, or any task that involves styling or beautifying a web UI). Produces inventive, refined code and UI design that sidesteps cookie-cutter AI aesthetics.

Extract and process content from PDFs and DOCX files. Handles large files, OCR for scanned documents, page splitting, and markdown conversion. Use when: (1) Processing PDF references in notes, (2) Extracting text from large documents for analysis, (3) Converting DOCX to markdown, (4) Handling scanned/image PDFs with OCR, (5) Integrating with Obsidian or note-taking workflows, (6) Splitting large documents into manageable chunks. Invoke with: /process-document, /extract-pdf, /extract-docx, or say "use document-processor skill to..."

Analyze FEC (Federal Election Commission) campaign finance filings. Use when working with FEC filing IDs, campaign finance data, contributions, disbursements, or political committee financial reports. Provides the proper workflow for the fec-api MCP tools (search_committees, get_filings).

Generate images/videos via Higgsfield AI. Default: GPT Image 2 for images/design/text, Seedance 2.0 for video, Nano Banana 2/Pro for character/reference image work, Marketing Studio for ads with avatars/products/hooks, settings, plus Soul V2/Cinema/Cast/Location and Kling 3.0. Use when: "generate an image", "make a video", "animate this photo", "image-to-video", "edit/stylize/remix this image", "produce a clip", "create an ad", "make a UGC video", "product demo", "unboxing", "brand video", "presenter video", "import product from URL", "create avatar for ad", or "analyze video virality". Supports image-to-image, image-to-video, references, job/upload IDs, and Marketing Studio. Chain with higgsfield-soul-id for face/identity consistency. Virality Predictor (`brain_activity`) analyzes video virality: hook strength, attention, retention, distraction risk, and creative score. NOT for: Soul Character training (use higgsfield-soul-id), product photoshoots, marketplace listing cards, text/chat/TTS tasks.

Runs Google Lighthouse audits using Playwright for SEO, Performance, Accessibility, and Best Practices scoring. Supports both URLs and local HTML files. Use when user mentions "Lighthouse", "page speed", "performance audit", "Core Web Vitals", "CWV", or needs comprehensive web performance analysis.

Skills for using ROBOT, the OBO ontology command-line toolkit for reasoning, template-based term creation, quality control, format conversion, and ontology manipulation. Use this when working with OWL/OBO ontologies that need automated processing.

This skill should be used when creating strategy documents — context briefs, market analyses, competitive landscapes, strategy canvases, business models, GTM plans, pricing analyses, growth plans, initiative prioritizations, or strategic reports. Provides document templates, creation decision matrix, and quality standards.