sales-peerlist

What this skill does

# Peerlist Platform Help

Helps the user launch projects, optimize profiles, and get the most from Peerlist — a professional network for tech builders with weekly project launches, portfolio profiles, and a 203,000+ user community.

## Step 1 — Gather context


If `references/learnings.md` exists, read it first for accumulated knowledge.

Ask the user:

1. **What do you need help with?**
   - A) Launching a project on Peerlist Launchpad
   - B) Optimizing my Peerlist profile/portfolio
   - C) Understanding Peerlist for SEO/backlinks
   - D) Comparing Peerlist with other launch platforms
   - E) Advertising on Peerlist
   - F) Something else — describe it

2. **What's your product?**
   - A) SaaS / software tool
   - B) Developer tool / open-source project
   - C) Design tool / creative product
   - D) Side project / portfolio piece
   - E) Something else

3. **What's your primary goal?**
   - A) Early users and feedback from tech builders
   - B) SEO / backlinks
   - C) Professional credibility and networking
   - D) All of the above

**If the user's request already provides most of this context, skip directly to the relevant step.** Lead with your best-effort answer using reasonable assumptions (stated explicitly), then ask only the most critical 1-2 clarifying questions at the end.

## Step 2 — Route or answer directly

If the request maps to a different skill, route:
- Multi-directory launch strategy → `/sales-launch-directory`
- Product Hunt launch → `/sales-producthunt`
- Email marketing to subscribers → `/sales-email-marketing`
- Landing page optimization → `/sales-checkout`
- Audience growth strategy → `/sales-audience-growth`
- Other specific directory platforms → hand off to that platform's skill

Otherwise, answer directly from the Peerlist reference below.

## Step 3 — Peerlist platform reference

### Platform overview

| Detail | Value |
|---|---|
| URL | peerlist.io |
| Founders | Akash Bhadange (CEO, @designerdada) and Yogini Bende (CTO) |
| Model | Professional network + weekly project launches (Monday) |
| Free submission | Yes — all projects get featured |
| DR | 76 (LaunchDirectories) |
| DA | 38 (Moz) |
| Backlink type | Nofollow |
| Monthly visits | ~180K |
| Users | 203,527+ registered |
| Backed by | Dharmesh Shah (HubSpot co-founder) |
| Categories | SaaS, Dev Tools, Design, AI, Productivity, Open Source |
| Based in | India (remote) |
| API | None public |
| Mobile apps | iOS + Android |

### Core modules

| Module | What it does |
|---|---|
| **Launchpad** | Weekly project launches every Monday. All submitted projects get featured. Streak-based vote multipliers. |
| **Profile** | Unified portfolio pulling from GitHub, Dribbble, Medium, etc. Verified credentials. Custom domain hosting (free). |
| **Scroll** | Content feed for sharing work, feedback, questions, and opportunities. |
| **Jobs** | Startup job board — early-stage to established companies. |
| **Projects** | Permanent project showcase on your profile with case studies and teardowns. |
| **Streaks** | Gamified daily engagement. 14-day streak = 2x vote multiplier. 100-day streak = 3x. |
| **Ads** | Advertising platform to reach Peerlist's tech builder audience. |

### Launchpad details

| Aspect | Detail |
|---|---|
| Launch day | Every Monday |
| Ranking | Randomized first 2 days — all projects get equal initial exposure |
| Voting | Streak-based multipliers: 14-day = 2x, 100-day = 3x vote value |
| Acceptance | All submitted projects get featured (no rejection) |
| Relaunch | Can submit a new project every week |
| Duration | Full week to gain traction (vs Product Hunt's 24-hour window) |
| Preparation | Have assets ready by Friday: name (45 chars), tagline (60 chars), logo (500×500), 1-4 screenshots (1200×630), description (5,000 chars), up to 3 categories, up to 10 tech tags |
| Profile requirement | Minimum profile completion required before submitting |

### How Peerlist compares

| Aspect | Peerlist | Product Hunt | Uneed | DevHunt |
|---|---|---|---|---|
| DR | 76 | 91 | 74 | 57-62 |
| Backlink | Nofollow | Dofollow | Dofollow | Dofollow |
| Launch cycle | Weekly (Monday) | Daily (24-hour) | Daily (24-hour) | Daily |
| All projects featured | Yes | No — curated | Yes (after queue) | Yes |
| Relaunch frequency | Weekly | 6-month restriction | $15 per relaunch | Anytime |
| Community | 203K+ tech builders | Millions | 64K+ makers | 100K+ devs |
| Monthly visits | 180K | Millions | 42K-71K | Moderate |
| Vote multipliers | Yes (streak-based) | No | Yes (Pro +3) | No |
| Portfolio/profile | Full professional profile | Basic maker profile | Basic | Basic |

### When Peerlist makes sense

**Good fit:**
- You're building a dev tool, design tool, open-source project, or technical SaaS
- You want feedback from a community of actual builders (developers, designers, PMs)
- You want to build long-term professional credibility, not just a one-time launch
- You want equal initial exposure (no buried listings — all projects featured)
- You want a week-long launch window instead of a single 24-hour sprint

**Not ideal:**
- You need dofollow backlinks for SEO — Peerlist backlinks are nofollow
- You're launching a non-tech or consumer product — Peerlist's audience is tech builders
- You need high-volume referral traffic from a single launch — traffic per launch is modest
- You want a "set and forget" directory listing — Peerlist rewards sustained engagement (streaks)

## Step 4 — Actionable guidance

### For users launching on Launchpad

1. **Complete your profile first** — minimum 70% completion required. Add GitHub, work history, projects
2. **Build a streak before launching** — 14-day streak gives 2x vote value. Start engaging 2-3 weeks before your launch
3. **Prepare assets by Friday** — name (45 chars), tagline (60 chars), logo (500×500), screenshots (1200×630), description (5,000 chars max), 3 categories, 10 tech tags
4. **Submit for Monday launch** — all projects get featured with randomized initial ranking
5. **Add UTM tracking**: `?utm_source=peerlist&utm_medium=directory&utm_campaign=launch`
6. **Engage during launch week** — respond to every comment, thank voters, share updates on Scroll
7. **Share on Scroll** — cross-promote your launch in the Peerlist content feed
8. **Relaunch weekly** — unlike most platforms, you can submit a new project every Monday

**Note**: Backlinks are nofollow (DR76) — Peerlist is primarily a community and visibility play, not an SEO backlink play. For dofollow backlinks, prioritize Uneed (DR74), Open Launch (DR65), or DevHunt (DR57-62).

### For users optimizing their profile

1. **Connect integrations** — GitHub (shows repos + contributions), Dribbble (design work), Medium/Hashnode (articles)
2. **Verify credentials** — workplace (via work email), education, bootcamps
3. **Add projects** — include case studies, screenshots, tech stack tags
4. **Set up custom domain** — free feature, gives you `yourname.peerlist.io` or your own domain
5. **Write on Scroll** — share work updates, ask for feedback, engage with others
6. **Build streaks** — daily activity compounds into stronger vote value and profile visibility
7. **Collect peer endorsements** — create a "vouch" list of peers who can endorse your work

### For multi-directory launchers

Peerlist fits into **Phase 1 — Instant listings** since all projects get featured every Monday with no queue. The backlink is nofollow (DR76), so the value is community feedback and visibility, not SEO. Submit on Day 1 alongside other instant-listing platforms. The week-long launch window means you can time it with Monday and still engage other platforms during the same week.

## Gotchas

*Best-effort from research — review these, especially items about features and pricing that may be outdated.*

- **Backlinks are nofollow.** DR76 sounds high, but nofollow means search engines don't pass link equity. Peerlist is a community play, not an SEO play. For dofollow backlinks, use other directories.
- **Streak