Mailchimp API for email marketing. Use when user mentions "Mailchimp", "email campaign", "newsletter", or marketing automation.

Meta Ads API for Facebook/Instagram advertising. Use when user mentions "Meta Ads", "Facebook Ads", "Instagram Ads", or ad campaigns.

Ahrefs SEO API for backlink and keyword analysis. Use when user mentions "SEO", "backlinks", "domain rating", "keyword research", or asks about site metrics.

Faire External API for wholesale brand operations, including products, orders, inventory, shipments, packing slips, and retailer data. Use when user mentions "Faire", "wholesale marketplace", "brand orders", "product inventory", or independent retailer wholesale workflows.

starting a new research campaign, entering a new Claude Code session on a research repo, or when unsure which methodology.

Adserver.Online platform help — cloud-hosted ad server for building ad networks with display, video, native, email, and programmatic (OpenRTB/Prebid) ad serving, multicurrency bidding, retargeting, white-label customization, and REST API v2 at api.adsrv.net/v2 with Bearer token auth. Use when setting up Adserver.Online to serve ads on your website or email newsletter, campaigns aren't delivering or pacing is off and you need to check budget or throttling settings, email ad tags aren't rendering because you used the wrong code type instead of the Email format, trying to automate ad ops with the Adserver.Online API but Bearer token auth isn't working, programmatic RTB or Prebid adapter setup isn't filling inventory, or comparing Adserver.Online to AdButler, Epom, or Kevel for a publisher ad server. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or free self-hosted ad server setup (use /sales-revive).

AdSpeed platform help — hosted ad server for publishers, advertisers, agencies, and ad networks with display, video, mobile, and email/newsletter ad serving, zone management, ad targeting, optimization, and REST API. Use when setting up AdSpeed to serve ads on your website or email newsletter, ads aren't showing and you suspect DNS or zone configuration issues, email newsletter zone clicks don't match impressions because of cookie-less tracking, ad costs are growing as your impression volume scales and you need to optimize your plan, trying to configure MailChimp merge tags for unique ad pair matching in email zones, or comparing AdSpeed to AdButler, Revive Adserver, or Google Ad Manager. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic RTB ad serving (use /sales-epom or /sales-adbutler).

AdvertServe platform help — cloud-hosted ad server since 1998 for B2B and niche publishers with display, video, mobile, and email ad serving, 101-tier zone prioritization, campaign management, geo/keyword/weather targeting, IVT filtering, header bidding via Prebid.js, white-label branding, and full REST API (17 modules, JSON/XML). Use when setting up AdvertServe to serve ads on your website or email newsletter, campaigns aren't delivering impressions or zone tiers aren't prioritizing correctly, email ad tags aren't rendering because you used JavaScript instead of the E-mail code format, trying to automate ad ops with the AdvertServe API but authentication is failing, weather or contextual targeting isn't matching, or comparing AdvertServe to AdButler, Epom, or Google Ad Manager. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic-only RTB ad serving (use /sales-epom or /sales-adbutler).

Brevo platform help — email/SMS/WhatsApp campaigns, marketing automation (journeys), transactional messaging, Sales CRM (deals, pipelines), Conversations (live chat, chatbot), Loyalty programs, push notifications, e-commerce, landing pages, contact management, Aura AI, API & integrations. Use when Brevo emails landing in spam, automations not firing, contacts not syncing or importing correctly, Brevo API calls failing, or confused migrating from Sendinblue. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts (use /sales-enrich), designing outbound cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), transactional email strategy (use /sales-transactional-email), live chat strategy (use /sales-live-chat), or loyalty program strategy (use /sales-loyalty).

Optimizes BUYER-side checkout pages, upsells, order bumps, payment collection, and cart abandonment recovery — increase average order value and reduce checkout friction. Use when checkout conversion rate is too low, cart abandonment is high, average order value isn't growing, not sure which checkout platform to pick, payment plans not converting, or buyers dropping off at the payment step. Do NOT use for full funnel strategy (use /sales-funnel), email follow-up after purchase (use /sales-email-marketing), affiliate tracking on sales (use /sales-affiliate-program), or supply-side / seller-side marketplace payouts to 1099 workers, sellers, drivers, or creators (use /sales-marketplace-payouts). For Groove-specific help, use /sales-groove.

Constant Contact platform help — email marketing with event management, drag-and-drop campaigns, basic automation, social posting, SMS (US), landing pages, and V3 REST API. Use when Constant Contact emails are landing in spam or deliverability dropped, automation workflows aren't triggering or are too basic for your needs, event registration or ticket sales aren't working in Constant Contact, Constant Contact API calls returning OAuth errors or connection resets, contacts not importing or segments not filtering correctly, migrating to or away from Constant Contact, or Constant Contact billing is counting unsubscribed contacts toward your limit. Do NOT use for cross-platform email marketing strategy (use /sales-email-marketing) or cross-platform deliverability strategy (use /sales-deliverability).

GetResponse platform help — email marketing, autoresponders, visual marketing automation workflows, conversion funnels, landing pages, webinars, course creator, SMS, web push, signup forms, contact scoring, segmentation, AI content, transactional email (MAX only), and REST API. Use when autoresponders aren't triggering, automation workflows behave unexpectedly, conversion funnel drop-off is too high, webinar or course setup isn't working, contacts aren't syncing or segmenting correctly, e-commerce integrations (Shopify, WooCommerce) break, or something in GetResponse isn't doing what you expect. Do NOT use for general email marketing strategy (use /sales-email-marketing), general funnel strategy (use /sales-funnel), general webinar strategy (use /sales-webinar), general course/membership strategy (use /sales-membership), cross-platform deliverability (use /sales-deliverability), or connecting tools generically (use /sales-integration).

KickoffLabs platform help — viral marketing for pre-launch waitlists, bonus-entry giveaways, milestone-reward referral programs, and leaderboard giveaways with REST API v1 + v2, server-side webhooks (`__fraudulent`/`__referral`), AnyForm + KOL.js, and native ESP/Shopify/Zapier integrations. Use when viral campaigns aren't tracking referrers, deciding between Hobby $13/mo (500 leads, no A/B no reward emails) vs Premium $48/mo (A/B + reward emails) vs Business $99/mo vs Enterprise $202/mo, the API key is rejected for being embedded client-side, webhook `__fraudulent` codes (`duplidate_email`/`duplicate_ip`/`bounced`) need a triage workflow, choosing v1 vs v2 endpoints, leaderboard capped at 50, lead-cap auto-upgrade inflating bills, or comparing to Viral Loops/UpViral/Prefinery. Do NOT use for newsletter audience growth (use /sales-audience-growth), merge-tag referrals (use /sales-referralkit), SparkLoop paid recommendations (use /sales-sparkloop), or multi-level Level 1/2/3 referrals (use /sales-referralhero).

LaunchList platform help — viral pre-launch waitlist platform with one-time lifetime pricing, gamified referrals (queue jumping, leaderboard, position inflation), embed widget + custom form POST endpoint, new_user/email_verify webhooks, Zapier, and spam protection. Use when choosing Free (100 submissions) vs Launch $29 (500) vs Grow $79 one-time (10K — webhooks, Zapier, team unlock here), wiring waitlist signups into Mailchimp/Kit/HubSpot or a CRM because LaunchList has no email broadcast system, needing programmatic access when there is no public REST API yet (form POST + webhook workaround), building a webhook handler with referred_by referral attribution, blocking disposable-email or bot signups on a viral waitlist, a custom signup form not submitting or not tracking referrals, or comparing LaunchList vs KickoffLabs/Viral Loops/Prefinery/GetWaitlist on one-time vs subscription pricing. Do NOT use for list-growth strategy (use /sales-audience-growth) or KickoffLabs help (use /sales-kickofflabs).

Mailchimp platform help — email marketing campaigns, Customer Journey Builder automations, SMS marketing, audience management/CRM, landing pages, A/B testing, multivariate testing, transactional email (Mandrill), Content Studio, generative AI (Intuit Assist), retargeting ads, 300+ integrations. Use when Mailchimp campaigns have low open rates, Customer Journey Builder automations not firing, audience lists messy or duplicate-heavy, Mandrill transactional emails bouncing, or Mailchimp emails landing in spam. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), funnel strategy (use /sales-funnel), or connecting tools via middleware (use /sales-integration).

Mixmax platform help — sequences, email tracking, one-click meetings, rules engine, dialer, AI Compose, Salesforce/HubSpot integration, polls, reporting. Use when Mixmax sequences aren't sending, rules or automations aren't firing, Salesforce or HubSpot sync is broken, scheduling links aren't working, open/click tracking seems inaccurate, or Mixmax emails are landing in spam. Do NOT use for general outbound cadence strategy (use /sales-cadence), cross-platform email deliverability (use /sales-deliverability), meeting scheduling strategy (use /sales-meeting-scheduler), email tracking strategy (use /sales-email-tracking), or connecting Mixmax to other tools via Zapier (use /sales-integration).

ReferralHero platform help — full-stack referral, affiliate, waitlist, contest, and NPS platform with REST API, webhooks, Zapier, native ESP connectors, multi-level referral tracking (Level 1/2/3), coupon groups, anti-fraud, and a 5,000 calls/hour limit. Use when referrals aren't tracking, deciding between Free (no API) vs PRO $199/mo (API + webhooks) vs PREMIUM $399/mo (ReCaptcha + SMS Verification), auth failing with `no_token` or `Bearer` vs `X-API-Key`, Level 2/3 counts off from calling `level_2_all_referrals` not `level_2_referrals`, bulk 429s from not chunking the 500-transaction `add_bulk_transactions` limit, coupon endpoints 404 without a coupon group, reward fulfillment (`promote` then `unlock_promoted_reward`) failing, or comparing to SparkLoop/ReferralKit/GrowSurf. Do NOT use for newsletter audience growth (use /sales-audience-growth), merge-tag referrals (use /sales-referralkit), SparkLoop recommendations (use /sales-sparkloop), or affiliate strategy across tools (use /sales-affiliate-program).

Reply.io platform help — multichannel sequences (email, LinkedIn, calls, SMS, WhatsApp), Jason AI SDR, B2B database, email warmup, deliverability tools, unified inbox, analytics, Salesforce/HubSpot integration, agency features. Use when Reply.io emails are landing in spam, sequences aren't getting replies, Jason AI isn't handling responses correctly, warmup isn't improving sender reputation, or Reply.io data isn't syncing to your CRM. Do NOT use for general outbound cadence strategy (use /sales-cadence), cross-platform email deliverability (use /sales-deliverability), email tracking strategy (use /sales-email-tracking), building prospect lists (use /sales-prospect-list), or connecting Reply.io to other tools via Zapier (use /sales-integration).

Revive Adserver platform help — free open-source self-hosted ad server for managing display and email newsletter ads across websites, apps, and video players. Use when setting up Revive Adserver on your own server to manage ad campaigns, email newsletter zone only shows one banner and you need multiple ads rotating, ads not displaying after installation or PHP upgrade, geo-targeting rules aren't matching the right countries or cities, XML-RPC API calls failing with authentication errors, campaign statistics not tracking impressions or clicks correctly, trying to decide between self-hosted Revive and hosted alternatives like AdButler or Epom, or need to integrate Revive ad zones into your email newsletter. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or managed hosted ad serving without self-hosting (use /sales-adbutler or /sales-epom).

SendGrid platform help — transactional email via Email API (REST + SMTP), Marketing Campaigns (drag-and-drop editor, automations, A/B testing, signup forms, segmentation), Email Validation API, Dynamic Templates (Handlebars), Event Webhooks, Inbound Parse, domain authentication (SPF/DKIM/DMARC), dedicated IPs, suppressions, Design Library, email testing, statistics. Use when SendGrid emails are landing in spam, transactional emails aren't sending, domain authentication is failing, Event Webhooks aren't firing, Dynamic Templates aren't rendering correctly, Marketing Campaigns have low open rates, or SendGrid bounce rates are spiking. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), or email open/click tracking strategy (use /sales-email-tracking).

SendPulse platform help — email marketing, Automation 360, chatbots (WhatsApp/Instagram/Telegram/Facebook/Viber/TikTok), CRM, online course builder (EDU), website/landing page builder, web push notifications, SMS campaigns, Viber campaigns, SMTP/transactional email, pop-ups, email verifier, API. Use when SendPulse emails have low open rates, automations aren't triggering, chatbots aren't responding correctly, CRM deals are stuck in the pipeline, course students aren't completing lessons, landing pages aren't converting, web push subscribers aren't clicking, SMS messages aren't delivering, or pop-ups aren't capturing leads. Do NOT use for general email marketing strategy (use /sales-email-marketing), general chatbot strategy (use /sales-chatbot), general SMS strategy (use /sales-sms-marketing), general push notification strategy (use /sales-push-notification), general funnel strategy (use /sales-funnel), or general course/membership strategy (use /sales-membership).

Snov.io platform help — email finder, email verifier, multichannel campaigns (email + LinkedIn), LinkedIn automation, sales CRM, email warmup, deliverability check, email tracker, AI email writer, prospect management. Use when Snov.io email finder returns no results, campaign reply rates are low, email warmup scores aren't improving, LinkedIn automation isn't sending connection requests, email verification is flagging too many addresses, or the Snov.io API isn't working as expected. Do NOT use for general deliverability strategy (use /sales-deliverability), enrichment strategy (use /sales-enrich), cadence strategy (use /sales-cadence), or prospect list building strategy (use /sales-prospect-list).

TrustMRR platform help — Marc Lou's verified-revenue startup database and acquisition marketplace with live Stripe/LemonSqueezy/Polar/Paddle/DodoPayment/RevenueCat/Superwall/Creem API revenue verification (hourly-updated), APA-only lump-sum escrow via Escrow.com (no earnouts or installments), free directory listing + marketplace tiers Starter $29 / Growth $199 / Scale $499, 3% marketplace fee plus Escrow.com fees split 50/50 buyer/seller (combined 5.60% ≤$5K down to 3.70% $10M+), $199/yr buyer alerts, stealth mode, public REST API with tmrr_* Bearer 20 req/min. Use when listing a bootstrapped or indie SaaS for sale with verified revenue, picking between Starter/Growth/Scale boost tiers, auditing a TrustMRR listing before an offer, connecting a payment provider for verification, querying the TrustMRR API, comparing TrustMRR against Acquire.com or Microns, or setting up a verified-revenue badge. Do NOT use for cross-marketplace valuation strategy (use /sales-side-project-valuation).

UpViral platform help — viral referral marketing and list-building platform (by Emarky) for viral sweepstakes, giveaway/reward campaigns, pre-launch waiting lists, and milestone referrals, with REST API (`app.upviral.com/api/v1/`, form-encoded `uvapikey` + `uvmethod`), Callback-URL webhooks, IP-based fraud detection, and 30+ ESP/CRM integrations. Use when campaigns aren't tracking referral points, deciding between Starter $79/mo (10K leads, NO API) vs Business $119/mo (API + webhooks) vs Premium $319/mo, the API erroring because you're on Starter where API/webhooks are gated, building a pipeline with `add_contact`/`get_leads`/`get_leads_points`, interpreting same-IP suspicious-referral flags, or picking UpViral over Viral Loops/Vyper/Gleam. Do NOT use for newsletter audience growth (use /sales-audience-growth), KickoffLabs help (use /sales-kickofflabs), merge-tag referrals (use /sales-referralkit), SparkLoop recommendations (use /sales-sparkloop), or multi-level Level 1/2/3 tracking (use /sales-referralhero).

Waitlister platform help — pre-launch waitlist platform with hosted landing pages, points-based viral referrals, built-in email broadcasts, REST API, and five HMAC-signed webhook events. Use when choosing Free (100 subscribers) vs Launch $15/mo (unlimited subs, referrals + broadcasts) vs Growth $49/mo (API, webhooks, Klaviyo/Mailchimp/Kit sync, fraud detection unlock here) vs Business $129/mo, building a webhook handler that verifies X-Webhook-Signature, webhooks auto-disabled after 10 consecutive failures, API signups bypassing referral fraud detection because client_ip/fingerprint weren't forwarded, granting bonus points or pulling top referrers via the API for reward fulfillment, broadcast send caps forcing an ESP handoff, automating without Zapier (Waitlister has none — webhooks/API only), or comparing Waitlister vs LaunchList/KickoffLabs/GetWaitlist/Prefinery. Do NOT use for list-growth strategy (use /sales-audience-growth) or LaunchList help (use /sales-launchlist).

Woodpecker.co platform help — cold email campaigns, condition-based sequences, email warmup, Bounce Shield, Adaptive Sending, email verification, inbox rotation, centralized inbox, LinkedIn automation, Lead Finder, agency panel, API & webhooks. Use when Woodpecker emails are landing in spam, campaign open rates are dropping, you're not sure how to set up condition-based sequences, warmup isn't improving deliverability, the agency panel isn't isolating client data properly, or Woodpecker sending has stopped unexpectedly. Do NOT use for general outbound cadence strategy (use /sales-cadence), cross-platform email deliverability (use /sales-deliverability), email tracking strategy (use /sales-email-tracking), building prospect lists (use /sales-prospect-list), or connecting Woodpecker to other tools via Zapier (use /sales-integration).

ZoomInfo platform help — SalesOS, MarketingOS, OperationsOS, Copilot, API, integrations. Use when ZoomInfo searches aren't returning the right prospects, enrichment data is incomplete or stale, intent signals aren't surfacing target accounts, Engage sequences have low reply rates, advertising audiences aren't matching your ICP, FormComplete isn't auto-filling leads, data orchestration rules aren't firing, or Copilot recommendations seem off. Do NOT use for general enrichment strategy (use /sales-enrich), general intent strategy (use /sales-intent), general cadence design (use /sales-cadence), general data hygiene strategy (use /sales-data-hygiene), or general B2B advertising strategy (use /sales-b2b-advertising).

ActiveCampaign platform help — marketing automation and CRM for email, SMS, WhatsApp, landing pages, and sales pipelines. Use when automations aren't triggering correctly, CRM pipeline stages need restructuring, lead scores don't reflect real engagement, landing pages or forms aren't converting, email campaigns have low open rates or broken conditional content, or API calls to ActiveCampaign aren't working. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), email tracking strategy (use /sales-email-tracking), or lead scoring strategy (use /sales-lead-score).

BlueConic platform help — Customer Data Platform (CDP), real-time profile unification, segmentation, personalization, audience activation, Jebbit Experiences, AI Workbench. Use when profiles aren't merging across channels, segments aren't syncing to ad platforms, BlueConic connections aren't importing or exporting data, you need help setting up BlueConic on a single-page app, consent and privacy objectives aren't working correctly, or you're choosing between BlueConic and another CDP. Do NOT use for general email marketing strategy (use /sales-email-marketing) or CRM data deduplication without BlueConic (use /sales-data-hygiene).

Email deliverability for outbound sales — SPF/DKIM/DMARC authentication, mailbox warmup, inbox placement, sender reputation, and list hygiene. Use when emails are landing in spam, open rates dropped suddenly, a domain or IP got blacklisted, you're not sure if SPF/DKIM/DMARC is set up right, a new mailbox needs warming, bounce rates are too high, or volume scaling is hurting reputation. Do NOT use for cadence content/strategy (use /sales-cadence), Apollo sequences (use /sales-apollo-sequences), or platform-specific config — use the dedicated platform skill instead (e.g., /sales-mailshake, /sales-smartlead, /sales-lemlist, /sales-mailchimp, /sales-sendgrid, /sales-klaviyo, /sales-activecampaign, /sales-omnisend, /sales-brevo, etc.).

Enriches contacts and companies with verified emails, phones, and firmographic data — single-record, batch, and waterfall enrichment with credit optimization. Use when contact data is missing emails or phones, lead records are incomplete or outdated, enrichment credits are burning too fast, you need to enrich a batch of leads before a campaign, or a single enrichment provider isn't catching enough data. Do NOT use for building new prospect lists from scratch (use /sales-prospect-list), interpreting buying signals (use /sales-intent), CRM data hygiene and deduplication (use /sales-data-hygiene), ZoomInfo-specific enrichment config (use /sales-zoominfo), Clearbit/Breeze Intelligence platform help (use /sales-clearbit), RB2B platform help (use /sales-rb2b), 6sense platform help (use /sales-6sense), general Apollo platform help (use /sales-apollo), Clay platform help (use /sales-clay), or LeadMagic platform help (use /sales-leadmagic).

Fastmail platform help — independent privacy-respecting email with full JMAP API, custom domains, Masked Email aliases, calendar/contacts/files, OAuth 2.0, IMAP/SMTP/CardDAV/CalDAV, and a community MCP server (Individual ~$5/mo, Business ~$5/user/mo, no ads). Use when setting up Fastmail with a custom domain, JMAP API calls failing or session auth not working, building automations against the JMAP API in Python or JavaScript, Masked Email aliases not creating or hitting rate limits, comparing Fastmail to Proton Mail or Gmail or Hey for solopreneur email, migrating from Gmail or Outlook, calendar not syncing with Google Calendar, connecting the Fastmail MCP server to Claude Desktop, choosing between Individual and Business plans, or why Fastmail has no native Zapier or Make integration. Do NOT use for AI email drafting or inbox triage (use /sales-superhuman or /sales-shortwave), team shared inbox with ticketing (use /sales-hiver or /sales-missive), or end-to-end encrypted email (use /sales-proton-mail).

Influencer marketing strategy across platforms — creator discovery, audience vetting, campaign tracking, outreach, gifting, and affiliate programs. Covers platform comparison (Modash, influData, Influencity, HypeAuditor, trendHERO, and the full long tail in references), discovery workflow, vetting (fake followers, engagement authenticity, demographics), campaign tracking (EMV, ROAS, CPM, attribution), outreach, gifting, and creator payments. Use when unsure which influencer platform to pick, can't find the right creators for your niche, worried about fake followers or inflated metrics, campaigns aren't being tracked, creators aren't responding, or influencer spend isn't showing ROI. Do NOT use for platform-specific config (use /sales-modash, /sales-infludata, /sales-influencity, /sales-hypeauditor, etc.), TikTok marketing (use /sales-tiktok-marketing), gaming influencer marketing (use /sales-gaming-marketing), ad campaigns (use /sales-retargeting), or email marketing (use /sales-email-marketing).

Startup directory launch strategy — coordinates submissions across multiple product launch and discovery platforms for maximum visibility, backlinks, and early users. Covers platform selection (Product Hunt, BetaList, Hacker News, Indie Hackers, Peerlist, DevHunt, Uneed, Fazier, MicroLaunch, Open Launch, TAAFT, Futurepedia, and the full long tail in references/platform-guide.md), launch sequencing (instant-list first, editorial-review last), backlink stacking (DA/DR comparison across directories), listing optimization, timing strategy, and multi-platform coordination. Use when not sure which directories are worth submitting to, launch didn't get traction, want more backlinks but don't know where to start, deciding launch order across directories, or overwhelmed by how many directories exist. Do NOT use for a single specific platform (use the platform skill instead). Do NOT use for paid advertising (use /sales-b2b-advertising).

Smartlead platform help — campaigns, SmartSenders, SmartInfra, SmartAgents, SmartDialer, SmartProspect, SmartDelivery, warmup, API, integrations, agency/white-label. Use when Smartlead emails are landing in spam, campaigns have low reply rates, SmartSenders mailboxes keep getting flagged, warmup scores aren't improving, SmartAgents aren't personalizing well, SmartDialer connect rates are low, SmartDelivery tests show poor inbox placement, agency workspaces need restructuring, or the Smartlead API isn't syncing. Do NOT use for building prospect lists (use /sales-prospect-list), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or multi-client agency architecture (use /sales-agency-outbound).

Social listening and brand monitoring strategy — monitoring, Boolean queries, sentiment, competitive intel, crisis detection, AI visibility monitoring, LLM brand mentions. Platform comparison (Meltwater, Brandwatch, Talkwalker, Brand24, Awario, Mentionlytics, BrandMentions, YouScan, Sprout Social, Mention, Hootsuite, Influencity), monitoring setup, sentiment analysis, competitive benchmarking (share of voice), crisis detection, consumer insights, and reporting. Use when you don't know what people are saying about your brand, competitors are getting mentioned more than you, negative sentiment is spiking and you need to understand why, you're missing PR crises until it's too late, you can't tell if your brand shows up in AI/LLM answers, or you need to pick the right social listening tool. Do NOT use for platform-specific config (use /sales-meltwater), influencer discovery (use /sales-influencer-marketing), social media publishing/scheduling, or SEO keyword research (use /sales-semrush).

Unbounce platform help — landing page builder, Smart Traffic AI optimization, Smart Copy AI copywriting, A/B testing, popups, sticky bars, Dynamic Text Replacement, AMP pages, REST API. Use when landing page built in Unbounce isn't converting, Smart Traffic not improving conversions, A/B test setup in Unbounce, popup or sticky bar not triggering, Unbounce page loads too slowly, choosing between Build vs Experiment vs Optimize plan, connecting Unbounce to CRM or email tool, or Dynamic Text Replacement not working. Do NOT use for general funnel strategy (use /sales-funnel) or general CRO methodology (use /sales-vwo).

6sense platform help — Signalverse intent data, Predictive Analytics (6AI Scoring), Sales Intelligence, AI Email Agents, Advertising, Orchestration, Segments, Company Identification API, People/Company Enrichment API. Use when intent scores feel like a black box, too many accounts flagged as in-market but sales can't follow up, 6QA thresholds are too loose or too tight, AI email agents aren't generating replies, LinkedIn audience sync has low match rates, segments pulling wrong companies, API calls returning errors, or comparing 6sense to Demandbase or Bombora. Do NOT use for intent strategy across multiple tools (use /sales-intent) or enrichment strategy across tools (use /sales-enrich).

Contentstack platform help — headless CMS, Content Management API, Content Delivery API, GraphQL, Launch hosting, Automate workflows, Personalize, Brand Kit AI, Knowledge Vault, Marketplace apps, SDKs. Use when content types aren't publishing correctly, entries aren't showing on the frontend, API calls are returning errors, webhooks aren't firing, localization workflow is confusing, migration from a traditional CMS is complex, or preview/visual builder isn't working. Do NOT use for general email marketing (use /sales-email-marketing) or sales outbound sequences (use /sales-cadence).

Epom platform help — hosted ad server and white-label DSP for managing direct and programmatic advertising across web, mobile, and CTV with 40+ analytics metrics, auto-optimization, and REST API included on all plans. Use when setting up Epom Ad Server to monetize your website or newsletter with display ads, white-label DSP campaigns aren't delivering or spend is off target, Epom analytics reports don't match third-party tracking numbers, API calls to campaign or advertiser endpoints are failing with auth errors, ad targeting rules aren't applying correctly or geo-targeting is inaccurate, trying to decide between Epom and AdButler or Kevel for your ad server, or setting up the RTB module to sell inventory programmatically. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or newsletter sponsorship marketplace transactions (use /sales-paved or /sales-hecto).

Iterable platform help — cross-channel customer engagement with Studio journey builder, AI suite (Brand Affinity, STO, Predictive Goals), and Smart Ingest from 23+ data sources. Use when Studio journeys aren't triggering correctly, campaigns or experiments produce unexpected results, email/SMS/push/in-app/WhatsApp channels aren't delivering, AI features like Brand Affinity or STO aren't improving metrics, Smart Ingest or Snowflake sync is failing, or something in Iterable isn't working as expected. Do NOT use for general email marketing strategy (use /sales-email-marketing), push notification strategy (use /sales-push-notification), in-app messaging strategy (use /sales-in-app-messaging), transactional email strategy (use /sales-transactional-email), cross-platform deliverability (use /sales-deliverability), or connecting tools generically (use /sales-integration).

Listmonk platform help — open-source self-hosted newsletter and mailing list manager with full REST API, multi-SMTP queues, transactional email, Go templates, and PostgreSQL backend. Use when Listmonk emails aren't sending and SMTP test always shows success, campaigns stop midway due to SES throttling, bounce processing isn't working, you need help setting up Listmonk with AWS SES or another SMTP provider, STARTTLS configuration errors, transactional email API isn't delivering, or you want to automate subscriber management via the API. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or growing your subscriber list (use /sales-audience-growth).

Retargeting and remarketing strategy — website visitor retargeting, cart abandonment recovery, dynamic product ads, cross-channel retargeting, audience segmentation, frequency capping, attribution, pixel setup, in-app retargeting. Use when website visitors leave without converting, cart abandonment rates are too high, retargeting ads aren't profitable, you're unsure which retargeting platform to use, or past visitors never come back. Do NOT use for AdRoll-specific config (use /sales-adroll), Remerge-specific config (use /sales-remerge), email marketing (use /sales-email-marketing), B2B account-based advertising (use /sales-b2b-advertising), or general paid ads strategy (use /paid-ads).

Side project valuation strategy — pricing, revenue multiples, what buyers look for, deal structuring, and marketplace selection for selling or buying a side project. Use when pricing a side project you want to sell, evaluating a project you want to buy, deciding between Acquire.com/Flippa/TrustMRR/SideProjectors/1Kprojects/Microns/Little Exits, structuring earnouts or seller financing, preparing a listing, running due diligence, or comparing revenue multiples for micro-SaaS. Do NOT use for early-stage fundraising (different problem — equity not acquisition), ongoing operations (use /sales-digital-products or /sales-funnel), or platform-specific help on SideProjectors (use /sales-sideprojectors).

Typeform platform help — conversational forms, surveys, quizzes, video forms, Workflow Builder, Embed SDK, Create/Responses/Webhooks API. Use when forms are hitting response limits and you need to optimize or upgrade, quiz funnel or lead magnet form isn't converting, Typeform integration with CRM or email platform isn't working, webhook isn't firing or payload is wrong, need to choose between Typeform plans, or embedding a typeform on your site looks broken. Do NOT use for general survey/feedback strategy (use /sales-customer-feedback) or full funnel architecture (use /sales-funnel).

Grows an email list or newsletter audience — lead magnets, content upgrades, cross-promotion, referral programs, social-to-email conversion, SEO-to-email, viral loops, opt-in optimization. Use when subscriber growth has stalled, lead magnets aren't converting, referral program isn't driving signups, opt-in forms have low conversion rates, or social followers aren't joining your email list. Do NOT use for sending emails to your list (use /sales-email-marketing), monetizing your newsletter (use /sales-newsletter), or platform-specific setup (use /sales-kit, /sales-mailchimp, etc.).

Builds and optimize sales funnels — strategy, structure, conversion optimization, A/B testing, and analytics. Use when your funnel isn't converting, you need to build a funnel from scratch but don't know the right structure, upsell/downsell flow is leaving money on the table, you're not sure which funnel builder to use, or a launch needs a funnel strategy. Do NOT use for email marketing sequences (use /sales-email-marketing), checkout-specific optimization (use /sales-checkout), or webinar funnels (use /sales-webinar). For Groove-specific help, use /sales-groove. For SWAI-specific help, use /sales-swai.

Hunter.io platform help — Domain Search, Email Finder, Email Verifier, Campaigns, Discover, Signals, TechLookup, Leads, browser extension, API, integrations, MCP server. Use when email addresses are bouncing, need to find emails for a domain, Hunter verification results seem wrong, campaign sequences aren't sending, Discover or Signals data looks incomplete, integrations aren't syncing, or API calls aren't returning expected data. Do NOT use for building prospect lists (use /sales-prospect-list), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or enriching contacts across multiple tools (use /sales-enrich).

Lemlist platform help — multichannel sequences, lead database, enrichment, Lemwarm, unified inbox, AI personalization, LinkedIn automation, calls, WhatsApp, API, integrations. Use when Lemlist sequences not sending, emails landing in spam despite Lemwarm, leads not importing correctly, integrations not syncing, People Database search returning poor matches, or Lemlist API calls failing. Do NOT use for building prospect lists (use /sales-prospect-list), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or enriching contacts outside Lemlist (use /sales-enrich).

Newsletter monetization — paid subscriptions, sponsorships, ad sales, paid recommendations, premium tiers, pricing strategy, subscriber-to-revenue conversion. Use when your newsletter isn't generating revenue, paid subscribers aren't converting, can't find sponsors, unsure how to price a premium tier, or torn between ad-supported and subscription models. Do NOT use for sending email campaigns (use /sales-email-marketing), growing your subscriber list (use /sales-audience-growth), or platform-specific setup (use /sales-kit, /sales-mailchimp, etc.).

Sender platform help — budget email marketing with drag-and-drop campaigns, automation workflows, SMS, landing pages, transactional email, and REST API. Use when Sender emails are landing in spam or open rates dropped, automation workflows aren't triggering or firing on the wrong event, subscribers aren't importing or segments aren't filtering correctly, Sender API calls to campaigns or subscribers are returning errors, forms or popups aren't capturing leads, migrating to Sender from Mailchimp or another ESP, or webhooks aren't delivering on your paid plan. Do NOT use for cross-platform email marketing strategy (use /sales-email-marketing), cross-platform deliverability (use /sales-deliverability), or newsletter monetization strategy (use /sales-newsletter).

Uses webinars to sell — live and automated/evergreen webinar strategy, presentation structure, registration funnels, follow-up sequences, and conversion optimization. Use when you're not sure how to structure a selling webinar, your webinar attendance rate is low, attendees aren't converting into buyers, your evergreen webinar performs worse than live, or you can't decide which webinar platform to use. Do NOT use for general funnel strategy (use /sales-funnel), email follow-up sequences (use /sales-email-marketing), or general sales call prep (use /sales-call-review). For Groove-specific help, use /sales-groove.

AdButler platform help — full-stack ad server for display, video, mobile, native, and email ads with self-serve advertiser portal, programmatic SSP, REST API, MCP server, and cookieless targeting. Use when setting up AdButler to monetize your newsletter or website with ads, email ad zone tags aren't rendering in Outlook or dark mode, API calls to the management or reporting endpoints are failing, self-serve portal setup for letting advertisers book their own campaigns, ad revenue is underperforming and you need to optimize targeting or demand sources, trying to decide between AdButler and alternatives like Kevel or Google Ad Manager, or need help with the AdButler MCP server for AI-powered ad ops. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or newsletter sponsorship marketplace transactions (use /sales-paved or /sales-hecto).

Awario platform help — social listening, brand monitoring, Boolean search, Awario Leads social selling, sentiment analysis, competitive Share of Voice, Reddit monitoring. Use when Awario mentions are full of irrelevant noise and you need to tighten Boolean queries, mention quota is filling up before the month ends, Awario Leads isn't surfacing good prospects, sentiment analysis results seem inaccurate for your industry, you want to compare your brand's Share of Voice against competitors, you need to pull Awario data into another tool via the API or Zapier, or Awario alerts aren't catching mentions you know exist. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between social listening platforms (use /sales-social-listening).

BuySellAds platform help — contextual advertising marketplace for websites, newsletters, and podcasts with Ad Serving API, Advertiser API, JS Monetization Framework, Carbon Ads, and Zapier triggers. Use when newsletter ads aren't filling or revenue is low on BuySellAds, ad serving API returns empty responses, Advertiser API stats don't match dashboard numbers, integrating BuySellAds ads into your ESP newsletter template, setting up Carbon Ads for a developer-focused site, or comparing BuySellAds commission rate to alternatives like Paved or LiveIntent. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or finding sponsors via intelligence databases (use /sales-sponsorgap or /sales-whosponsorsstuff).

Clay platform help — Waterfall Enrichment (150+ data providers), Claygent (AI Research Agents), Sculptor (workflow builder), Signals (job changes, intent), Audiences, Ad Sync (LinkedIn/Meta/Google), Email Sequencer, CRM Sync (Salesforce/HubSpot/Dynamics), HTTP API actions, webhooks. Use when enrichment data has gaps or low match rates, Claygent not returning useful research, Sculptor workflows failing or hard to build, signals missing job changes you care about, audiences not syncing to ad platforms, CRM data out of sync with Clay, or webhooks not firing. Do NOT use for enrichment strategy across tools (use /sales-enrich), cadence/sequence strategy across tools (use /sales-cadence), intent signal strategy across tools (use /sales-intent), B2B advertising strategy across tools (use /sales-b2b-advertising), or CRM data hygiene strategy across tools (use /sales-data-hygiene).

Kevel platform help — API-first ad server infrastructure for building custom ad platforms (sponsored listings, native ads, email ads, retail media networks), Decision API, Campaign Management API, Inventory API, UserDB, Audience segmentation, Forecast API. Use when setting up Kevel to serve ads in your newsletter or app, Decision API requests are returning empty or wrong ads, campaign management API calls are failing or flights aren't pacing correctly, email ad impressions are inaccurate due to Gmail caching or image proxying, ad reporting is too basic and you need custom analytics from raw logs, or building a custom ad server for your marketplace or publisher network. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic email ads without engineering resources (use /sales-admailr or /sales-paved).

Schedules sales meetings efficiently — booking pages, round-robin routing, calendar integration, reminders, no-show recovery, and meeting page conversion. Use when prospects aren't booking meetings, no-show rates are too high, round-robin isn't distributing evenly, booking page conversion is low, unsure which scheduling tool to use, or Mixmax meetings aren't working. For Yesware-specific help, use /sales-yesware. Do NOT use for lead routing rules (use /sales-lead-routing), cadence design (use /sales-cadence), or calendar-based CRM automation (use /sales-integration).

Mention platform help — real-time media monitoring, brand mention tracking, sentiment analysis, competitor benchmarking, review monitoring, REST API. Use when Mention alerts are returning too much noise and irrelevant results, mention limits are filling up before the month ends, sentiment analysis results seem inaccurate or missing, you need to pull Mention data into your CRM or dashboard via the API, Boolean search queries aren't catching the right conversations, you want to track competitor share of voice in Mention, or review monitoring isn't picking up sites you care about. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between social listening platforms (use /sales-social-listening).

Mentionlytics platform help — AI social listening, brand monitoring, sentiment analysis, SIA advisor, Boolean queries, Share of Voice, competitor tracking, REST API (read-only). Use when Mentionlytics mentions are full of irrelevant noise and you need to tighten keyword queries, mention quota is filling up before the month ends, sentiment analysis results seem inaccurate for your industry, SIA (Social Intelligence Advisor) recommendations don't seem actionable, you want to compare your brand's Share of Voice against competitors, you need to pull Mentionlytics data into a dashboard or CRM via the API, or Mentionlytics alerts aren't catching mentions you know exist. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between social listening platforms (use /sales-social-listening).

RedShip platform help — AI-powered Reddit monitoring with relevance scoring (0-100), SEO post discovery, real-time alerts, AI reply drafts, webhooks, and REST API. Use when RedShip relevance scores don't match what you'd consider a good lead, SEO scan isn't finding posts that rank for your keywords, real-time alerts are delayed or missing posts you see manually, AI reply suggestions sound generic and don't match your voice, webhook notifications aren't firing to your endpoint, you want to pull RedShip inbox data into your CRM or dashboard via the API, auto DMs are hitting daily limits too fast, or you're comparing RedShip vs KeyMentions vs ThreadRadar for Reddit engagement. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between Reddit monitoring platforms (use /sales-social-listening).

Beehiiv platform help — newsletter publishing, audience growth, monetization (ad network, paid subscriptions, Boosts), referral programs, email automations, website builder, API. Use when beehiiv emails are going to spam on shared IPs, ad network isn't generating revenue, Boosts aren't converting, paid subscriptions have Stripe issues, automations are limited to 30 days, referral program rewards aren't working, website builder is buggy, or API calls are failing. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or growing your subscriber list strategy (use /sales-audience-growth).

G2 platform help — B2B software review marketplace, review collection campaigns, buyer intent data, badges/reports, profile optimization, and API. Use when G2 reviews not coming in fast enough, G2 profile not ranking in your category, G2 buyer intent data not converting to pipeline, unsure if G2 paid plan is worth the cost, setting up G2 review campaigns with gift card incentives, connecting G2 buyer intent to Salesforce or HubSpot, G2 badge not qualifying or displaying, or comparing G2 vs Capterra vs TrustRadius. Do NOT use for ecommerce product review collection (use /sales-customer-reviews) or general intent data interpretation across providers (use /sales-intent).

Designs, weight, and tune a lead scoring model for your sales funnel. Use when scores don't predict conversion, MQL/SQL threshold feels arbitrary, reps ignoring lead scores because they're inaccurate, too many unqualified leads passing to sales, or not sure which signals actually matter. Do NOT use for reading existing buying signals (use /sales-intent), building prospect lists (use /sales-prospect-list), or marketing-to-sales handoff process design (use /revops).

MailerLite platform help — email campaigns, automation workflows, landing pages, signup forms, websites, e-commerce, digital products, paid newsletters, transactional email, and email verification. Use when emails aren't reaching subscribers, automation workflow isn't triggering, landing page conversion is low, signup forms aren't collecting leads, MailerLite account got suspended or rejected, domain authentication (SPF/DKIM) setup is failing, free plan limits are too restrictive, or you need help with the MailerLite API. Do NOT use for cross-platform email strategy (use /sales-email-marketing) or general deliverability (use /sales-deliverability).

BrandMentions platform help — social listening, brand monitoring, emotion AI sentiment analysis, competitor intelligence, Share of Voice, white-label reports, REST API (Enterprise only). Use when BrandMentions mentions are full of irrelevant noise and you need to tighten keyword queries, mention quota is hitting its limit before the month ends, sentiment analysis results seem inaccurate or emotion categories don't match your perception, you want to compare your brand's Share of Voice against competitors, you need to pull BrandMentions data into your CRM or dashboard via the API, BrandMentions alerts aren't catching mentions you know exist, or white-label reports need customization for client delivery. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between social listening platforms (use /sales-social-listening).

Ghost platform help — publishing, newsletters, memberships, Stripe subscriptions, themes, Mailgun email delivery, Content API, Admin API, and migration. Use when Ghost newsletters aren't being delivered, Stripe payments aren't syncing with member status, Mailgun setup is failing, theme customization isn't working, migrating from Substack or WordPress, newsletter analytics look wrong, membership tiers aren't gating content correctly, or Ghost API calls are returning errors. Do NOT use for email marketing strategy (use /sales-email-marketing), newsletter monetization strategy (use /sales-newsletter), or growing your subscriber list (use /sales-audience-growth).

Hiver platform help — Gmail-native help desk that turns shared inboxes into a multichannel support system with AI copilot, SLA tracking, and workflow automations (Free-$49/user/mo). Use when setting up Hiver shared inboxes for a Google Workspace team, Hiver automations not triggering or emails not being assigned, Hiver is slow or lagging with high email volume, comparing Hiver to Front or Freshdesk or Help Scout for shared inbox, choosing between Hiver Free/Lite/Growth/Pro plans, or connecting Hiver to Salesforce or Slack via Zapier. Do NOT use for comparing help desk platforms broadly (use /sales-helpdesk-selection). Do NOT use for contact center or CCaaS selection (use /sales-ccaas-selection).

Moosend platform help — email marketing with drag-and-drop campaigns, automation workflows, landing pages, subscription forms, segmentation, and ecommerce AI product recommendations. Use when Moosend automation workflows aren't triggering on the right event, campaign open rates dropped after switching to Moosend, landing pages aren't converting or forms aren't capturing leads, ecommerce product recommendations aren't showing relevant items, subscriber segments aren't updating or conditional splits behave unexpectedly, Moosend API calls to campaigns or mailing lists are returning errors, or you're migrating to Moosend from Mailchimp or another ESP. Do NOT use for cross-platform email marketing strategy (use /sales-email-marketing), cross-platform deliverability (use /sales-deliverability), or newsletter monetization strategy (use /sales-newsletter).

SparkLoop platform help — newsletter referral programs, paid recommendations, partner programs, cross-promotion, Upscribe widget, subscriber rewards, API. Use when setting up a newsletter referral program in SparkLoop, referral rewards not triggering, subscribers not getting tracked, paid recommendations earnings are low, partner program budget questions, Upscribe widget not showing recommendations, integrating SparkLoop with your ESP, or SparkLoop API and webhooks. Do NOT use for newsletter monetization strategy (use /sales-newsletter) or general audience growth strategy (use /sales-audience-growth).

Treasure Data platform help — enterprise AI-native CDP with profile unification, audience segmentation, journey orchestration, 400+ connectors, AI Marketing Cloud suites. Use when setting up Treasure Data CDP, unifying customer profiles across channels, building audience segments in Treasure Data, activating audiences to ad platforms or CRMs, configuring Treasure Data connectors or integrations, writing SQL queries in Treasure Data, troubleshooting Treasure Data workflows or jobs, or working with the TD API. Do NOT use for general CRM data quality without Treasure Data context — use /sales-data-hygiene instead.

AdGlare platform help — cloud-based ad server for publishers and advertisers with display, native, VAST video, CTV, redirect, and catalog ad formats, cookieless targeting, real-time reporting, and REST API v2 (Enterprise plan only). Use when setting up AdGlare to serve display or video ads on your website, campaigns aren't delivering impressions or pacing is off, native ad zone JSON responses aren't rendering in your app, impression counts near your plan limit seem inaccurate, trying to automate ad ops with the AdGlare API but you're on Professional plan and can't access it, or comparing AdGlare to AdButler, Epom, or Google Ad Manager for a publisher ad server. Do NOT use for email newsletter ad serving (AdGlare has no email zones — use /sales-adbutler, /sales-adspeed, or /sales-revive), general newsletter monetization strategy (use /sales-newsletter), or programmatic RTB exchange setup (use /sales-epom).

AI visibility monitoring strategy — tracking what ChatGPT, Claude, Perplexity, Gemini, and other LLMs say about your brand. Covers manual monitoring (prompt templates), tool selection (BrandJet AI, Otterly.ai, Topify, Sight AI, LLMrefs, Serplock, Semrush, Ahrefs Brand Radar, Meltwater), keyword and competitor tracking, understanding AI citations, improving AI visibility (content strategy, Reddit/forum presence, entity optimization), and measuring impact over time. Use when you don't know what ChatGPT or Perplexity says about your brand, competitors are showing up in AI answers but you're not, unsure which AI visibility tool to use, or want to improve how LLMs describe your product. Do NOT use for traditional social listening (use /sales-social-listening), SEO-specific help (use /sales-semrush), BrandJet platform help (use /sales-brandjet), Serplock platform help (use /sales-serplock), or Meltwater platform help (use /sales-meltwater).

Buttondown platform help — newsletter publishing, paid subscriptions via Stripe, automations, subscriber management, tags, RSS-to-email, custom domains, Markdown editor, CLI, REST API. Use when Buttondown emails aren't sending, paid subscriptions not working, automation not triggering, subscribers not importing, Stripe payments failing, custom domain not resolving, API calls returning errors, or migrating to Buttondown from another platform. Do NOT use for cross-platform email marketing strategy (use /sales-email-marketing), newsletter monetization strategy (use /sales-newsletter), audience growth strategy (use /sales-audience-growth), or cross-platform deliverability (use /sales-deliverability).

Cirrus Insight platform help — Salesforce-native sales productivity with email/calendar sync, Meeting AI, Conversation Intelligence, Live Coaching, Smart Scheduler, and Buyer Signals. Use when Cirrus Insight sync keeps breaking or needing reinstall, emails not logging to Salesforce automatically, Cirrus Insight sidebar not loading in Gmail or Outlook, choosing between Cirrus Insight and Yesware or Mixmax or Revenue Grid for Salesforce email integration, setting up Cirrus Insight Meeting AI for prospect research, configuring Buyer Signals tracking, Email Blast campaign erroring out, or understanding Cirrus Insight modular pricing. Do NOT use for picking between note-takers generally (use /sales-note-taker) or building a coaching program (use /sales-coaching).

Customers.ai platform help — X-Ray identity resolution pixel, Alfred AI intent scoring, Inboxer deliverability suite, ad retargeting audience recovery, Consumer Data Enrichment API. Use when anonymous Shopify visitors aren't converting to email, Klaviyo is only identifying 15-20% of traffic, visitor ID contacts are hurting deliverability, Klaviyo costs too much from bloated profiles, you're comparing Customers.ai vs Retention.com vs RB2B, or ad retargeting audiences shrank after cookie deprecation. Do NOT use for B2B visitor identification (use /sales-rb2b), email marketing strategy (use /sales-email-marketing), or email list growth strategy across tools (use /sales-audience-growth).

Gmelius platform help — Gmail-native AI email collaboration with Meli AI assistant, shared inboxes, Kanban boards, automation rules, sequences, and team analytics ($19-$40/user/mo). Use when Gmelius is slow or lagging in Gmail with high email volume, shared inbox emails are not being assigned or automations are not triggering, comparing Gmelius to Hiver or Front for Gmail team collaboration, setting up Meli AI assistant for email drafting and sorting, building integrations with the Gmelius REST API or Zapier, or choosing between Meli/Growth/Pro plans. Do NOT use for comparing help desk platforms broadly (use /sales-helpdesk-selection). Do NOT use for non-Gmail shared inbox needs (use /sales-helpdesk-selection).

HubSpot platform help — Smart CRM with Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, Commerce Hub, and Breeze AI. Covers deal pipeline setup, email sequences, workflow automations, lead scoring, marketing email campaigns, landing pages, forms, live chat, chatbots, reporting dashboards, and API integration (REST, OAuth 2.0, date-versioned endpoints, webhooks, 5 SDKs). Use when HubSpot workflows aren't firing, email sequences not sending, lead scoring feels off, reports don't show what you need, marketing contacts are too expensive, trying to connect HubSpot to other tools, or not sure which Hub or tier you need. Do NOT use for CRM comparison and selection (use /sales-crm-selection), outbound cadence design across platforms (use /sales-cadence), or CRM data cleanup strategy (use /sales-data-hygiene).

Jotform platform help — form builder, payment forms, e-signatures, approval workflows, tables, PDF editor, app builder, API. Use when forms aren't submitting or showing 'Please Wait', conditional logic isn't triggering correctly, Stripe or PayPal payment integration won't connect, webhook isn't firing on API-created submissions, submission limits are hit and need to upgrade or optimize, approval workflow needs conditional branching, or not sure which Jotform plan fits. Do NOT use for full funnel strategy (use /sales-funnel) or general checkout optimization (use /sales-checkout).

Kit (formerly ConvertKit) platform help — email marketing, visual automations, sequences, landing pages, forms, Creator Profile, Commerce (digital products, paid newsletters), Creator Recommendations, subscriber tagging and segmentation, engagement scoring, API. Use when Kit emails aren't sending or formatting right, automations not triggering, subscribers stuck or not tagging correctly, digital product sales not working, or Kit API calls failing. Do NOT use for cross-platform email marketing strategy (use /sales-email-marketing), cross-platform deliverability (use /sales-deliverability), funnel strategy (use /sales-funnel), newsletter monetization strategy (use /sales-newsletter), audience growth strategy (use /sales-audience-growth), or digital product strategy (use /sales-digital-products).

LeadMagic platform help — Email Finder (97% accuracy), Email Validation (catch-all detection), Mobile Finder, Profile Search, Personal Email Finder, Company Search (firmographics), Technographics, Company Funding, Employee Finder, Role Finder, Job Change Detector, Jobs Finder, Google/Meta/B2B Ads Search, REST API (19 endpoints), MCP Server (Claude/Cursor/Windsurf), CLI. Use when LeadMagic email lookups returning no results, API calls failing or returning incomplete data, not sure which endpoint to use, MCP server not connecting, credits running out too fast, or wondering how LeadMagic compares to Apollo or Clay. Do NOT use for enrichment strategy across tools (use /sales-enrich), prospect list strategy across tools (use /sales-prospect-list), intent signal strategy across tools (use /sales-intent), or competitive intelligence strategy across tools (use /sales-compete).

MentionDrop platform help — web and Reddit mention monitoring with AI summaries, sentiment analysis, relevance scoring, suggested actions, Slack/webhook alerts, read-only REST API. Use when MentionDrop alerts are returning too many irrelevant mentions and you need to tune keyword filtering, you're not sure how to set up keyword context to reduce noise for ambiguous brand names, AI summaries aren't capturing the sentiment or context you expected, webhook notifications aren't firing or the payload format is unclear, you want to pull MentionDrop mentions into your CRM or dashboard via the API, the free plan's 1-keyword limit feels too restrictive and you need to decide whether to upgrade, you want to compare MentionDrop vs F5Bot vs Syften vs Octolens for web and Reddit monitoring, or Slack notifications aren't arriving for new mentions. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between social listening platforms (use /sales-social-listening).

Octolens platform help — developer-first social listening across Reddit, GitHub, Hacker News, X, LinkedIn, Bluesky, Stack Overflow, DEV.to, podcasts, newsletters, TikTok, YouTube, and news. AI relevance scoring, sentiment analysis, MCP server for Claude/Cursor, REST API, webhooks. Use when Octolens keyword limits feel too restrictive and you need to optimize keyword strategy, mentions are running out before month end and you need to reduce noise, webhook or API calls aren't delivering mention data to your system, MCP server connection to Claude Code isn't working, you want to build a custom dashboard or alert pipeline from Octolens data, AI relevance tags are miscategorizing mentions, or you need to monitor multiple projects but only have one workspace. Do NOT use for social listening strategy across tools (use /sales-social-listening) or choosing between social listening platforms (use /sales-social-listening).

StartuPage platform help — startup ecosystem combining Stripe/LemonSqueezy/Polar/RevenueCat/Dodo-verified MRR leaderboard, founder + startup sub-page profiles, and a four-track Opportunities marketplace (hiring, fundraising Open Rounds, co-founder matching, startup acquisitions). Free plan with 2 themes and the StartuPage badge, Starter $5/mo (1 opportunity, custom domain, badge removal, 8 themes), Growth $9/mo (3 opportunities, pro analytics), Lifetime $179. Use when setting up a founder profile and choosing whether to show exact MRR / a range / private, connecting a payment provider for verified revenue, picking a pricing plan or the Lifetime Pass, posting a hiring / fundraising / co-founder / acquisition opportunity, comparing StartuPage vs TrustMRR / Indie Hackers / Peerlist / Wellfound, or climbing the Top Startups or Top Founders leaderboard. Do NOT use for cross-marketplace side-project valuation (use /sales-side-project-valuation).

Transactional and triggered email delivery — order confirmations, password resets, welcome emails, receipts, shipping notifications, account alerts. Covers provider selection, template design, deliverability, API integration, SMTP relay, and monitoring across SendGrid, Postmark, Mailgun, Brevo, Braze, Iterable, Customer.io, Mailchimp/Mandrill, GetResponse (MAX only), and Amazon SES. Use when password resets or order confirmations aren't reaching customers, you're unsure which provider to pick, triggered emails are landing in spam or arriving late, or SMTP relay setup is failing. Do NOT use for marketing email campaigns (use /sales-email-marketing), cold outbound sequences (use /sales-cadence), cross-platform deliverability strategy (use /sales-deliverability), or SendPulse-specific questions (use /sales-sendpulse). For platform-specific help, use /sales-braze, /sales-iterable, /sales-sendgrid, /sales-postmark, /sales-mailgun, /sales-brevo, /sales-customerio, /sales-mailchimp, or /sales-getresponse.

Admailr platform help — programmatic email ad server for newsletter publishers with automated ad insertion, campaign management REST API, CPM+CPC revenue model, and ESP integrations. Use when you want to monetize your newsletter with automated display or native ads, Admailr ads aren't rendering correctly in dark mode or across email clients, campaign API calls are returning errors or banners aren't uploading, ad revenue is too low and fill rates are poor, trying to decide between Admailr and alternatives like Paved or Jeeng for programmatic newsletter ads, or need help integrating Admailr ad tags into your ESP template. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or newsletter sponsorship marketplace transactions (use /sales-paved or /sales-hecto).

Closum platform help — omnichannel marketing automation: email, SMS, WhatsApp, Telegram, Web Push from one dashboard, drag-and-drop editors, no-code automations, AI assistant, landing pages, contact management. Use when Closum campaigns not sending or reaching inboxes, automations not triggering, landing pages not converting, CRM connection broken or data not syncing, or Closum deliverability rates dropping. Do NOT use for general email marketing strategy (use /sales-email-marketing), outbound cadence strategy (use /sales-cadence), funnel strategy (use /sales-funnel), or connecting Closum to other tools via Zapier (use /sales-integration).

InboxReads platform help — newsletter directory and growth platform with 5,600+ newsletters across 40+ topics, 1-click cross-promotion swaps, an Opportunities Board for sponsorships, Live Media Kits, ad pricing suggestions, and a newsletter acquisition marketplace. Use when comparing InboxReads tiers (Free vs Lite $8/mo vs Basic $33/mo vs Team $58/mo) to find which unlocks the analytics and messaging you need, can't decide between InboxReads and Lettergrowth/SparkLoop/Paved for cross-promotion or sponsor discovery, setting up a Live Media Kit and unsure which metrics to feature, the Opportunities Board isn't surfacing relevant matches, hit the message or search caps on Lite, looking for newsletters to acquire or to list yours for sale, or piping InboxReads data into a CRM despite no API. Do NOT use for general newsletter monetization strategy across all platforms (use /sales-newsletter) or general newsletter audience growth strategy (use /sales-audience-growth).

MutualGro platform help — UK-based creator collaboration platform with AI-powered partner matching, scheduled X and LinkedIn posting, partnership proposals, growth scoring, and an analytics dashboard for newsletter creators, indie founders, and builders seeking cross-promotion partners. Use when comparing the Free Explorer vs paid Collaborator (£3.99/mo or £47.90/yr) tier to see which unlocks AI matching and scheduled posting, can't decide between MutualGro and Lettergrowth/InboxReads/Collab Match for partner discovery, want to automate X or LinkedIn swap posts without leaving the platform, the matching algorithm isn't surfacing relevant partners, the partnership intelligence dashboard shows weak growth signals you can't interpret, looking for non-newsletter partners (indie builders, SaaS founders), or tracking swap performance without an API. Do NOT use for general newsletter monetization (use /sales-newsletter) or general newsletter audience growth across multiple directories (use /sales-audience-growth).

NeoReach platform help — enterprise influencer marketing SaaS + managed services, 3M+ creator database with 40+ discovery filters, AI recommendation engine, fraud detection, campaign management (contracts, content tracking, payments), analytics (ROI, CPM, CPE, proprietary IMV metric), REST API (400+ data points, sponsorship pricing, audience matching, competitor spend), and optional managed campaign services. Use when NeoReach discovery isn't surfacing relevant creators, fraud scores look suspicious, campaign ROI or IMV numbers seem off, API integration isn't returning data, unsure whether to use managed services or self-serve, or need to compare NeoReach pricing with alternatives. Do NOT use for influencer marketing strategy across platforms (use /sales-influencer-marketing), TikTok marketing strategy (use /sales-tiktok-marketing), or gaming influencer marketing (use /sales-gaming-marketing).

ReddGrow platform help — Reddit marketing for AI search visibility (GEO) with AI Visibility Scanning across 220+ countries and 4+ AI platforms, AI comment drafting with human review, Chrome extension posting, karma warmup, brand monitoring, subreddit discovery, community management, REST API and CLI for AI agent workflows. Use when ReddGrow AI drafts sound too generic or template-like, your brand is missing from AI answers citing Reddit, you want to track which Reddit threads ChatGPT or Perplexity cite, subreddit targeting is surfacing irrelevant conversations, you need to use the ReddGrow API or CLI for automated Reddit intelligence, or you want to compare ReddGrow vs Redreach vs ReplyAgent vs Replymer for Reddit marketing. Do NOT use for social listening strategy across tools (use /sales-social-listening) or AI visibility strategy across tools (use /sales-ai-visibility).

Reddit Ads platform help — campaign setup, subreddit targeting, ad formats (Image, Video, Carousel, Conversation, Product, Free-Form, AMA, Takeover, Interactive, Max), Reddit Pixel, Conversions API (CAPI), Lead Gen Ads, Business Manager, bidding strategy, audience building, conversion tracking. Use when Reddit ad ROAS is underperforming, you're not sure which subreddits to target, the Reddit Pixel isn't tracking conversions, your ads get downvoted or feel off-tone for Reddit, or you can't figure out the right bidding strategy. Do NOT use for general retargeting strategy (use /sales-retargeting), B2B advertising strategy across tools (use /sales-b2b-advertising), or organic Reddit marketing (out of scope).

SavvyCal platform help — personalized scheduling with calendar overlay, booking links, meeting polls, team scheduling (collective/round-robin/group), workflows, webhooks, REST API, and embeddable scheduling. Use when setting up SavvyCal booking links or event types, SavvyCal calendar overlay not showing for recipients, SavvyCal webhooks not firing on booking events, SavvyCal round-robin not distributing meetings evenly, SavvyCal embed not rendering on website, choosing between SavvyCal and Calendly or Cal.com, SavvyCal Zapier triggers not working, SavvyCal API returning errors, or SavvyCal paid bookings via Stripe not collecting payment. Do NOT use for general scheduling strategy across tools (use /sales-meeting-scheduler), calendar-based CRM automation patterns (use /sales-integration), or cadence/sequence design (use /sales-cadence).

Semrush platform help — the leading SEO and online visibility management platform (27B keywords, 43T backlinks, 808M domain profiles, 142 geo databases). Covers keyword research, site audits, rank tracking, backlink analysis, AI Visibility Toolkit (LLM citation tracking), Content Marketing Toolkit, Traffic & Market Analytics, Local SEO, Advertising Intelligence, Social Media Toolkit, and AI PR. Includes API integration (REST, unit-based consumption), Semrush One, and MCP server setup. Use when organic traffic is dropping and you need Semrush to diagnose why, site audit scores won't improve, rank tracking shows positions slipping, competitors are outranking you, or the Semrush API isn't returning the data you expect. Do NOT use for general SEO strategy without Semrush context (use /seo-audit or /ai-seo). Do NOT use for link building strategy (use /build-links). Do NOT use for CRO (use /page-cro).

Substack platform help — newsletter publishing, paid subscriptions, Notes social features, discovery network, custom domains, podcast hosting, subscriber management, and migration. Use when Substack's 10% fee is eating into revenue, posts aren't ranking on Google, you can't automate because there's no API or Zapier, paid subscribers aren't converting, unsure whether to stay on Substack or migrate to Ghost/Beehiiv, email design is too limited, or you need help setting up paid tiers and founding member pricing. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or growing your subscriber list (use /sales-audience-growth).

VWO platform help — A/B testing, multivariate tests, heatmaps, session recordings, personalization, feature flags, server-side experimentation, SDKs, REST API. Use when A/B tests aren't reaching significance, visual editor is breaking your site, heatmaps aren't showing useful data, personalization rules aren't targeting correctly, feature flags need rollout strategy, MTU quota is running out, or you're comparing VWO vs Optimizely vs AB Tasty. Do NOT use for funnel strategy (use /sales-funnel) or checkout optimization strategy (use /sales-checkout).